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Aspen | Blog

## **Navigating Art, Culture, and Web3: An Interview with NFT Creator PaperBuddha**

<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/00CTu3bWne1xRscPIVx5KS?utm_source=generator&theme=0" width="100%" height="152" frameborder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>

The journey of an artist is never just about the finished product. The amalgamation of experiences, inspirations, and even mistakes along the way tells a story just as compelling as the art itself. ​​​​​​

We recently had the pleasure of interviewing <a target="_blank" rel="noopener" href="https://twitter.com/paperbuddha">PaperBuddha</a>, a digital artist whose unique aesthetic and approach to community building offers valuable insights for those trying to break into or expand in the world of NFTs.

### **The Significance of the "Offerings" Drop**

In our discussion, the topic of PaperBuddha's recent drop, "Offerings," warranted special attention for its unique blend of influences. The drop synthesizes elements from Pulp Fiction, Buddhist art, and the Wayang Kulit shadows, creating a signature style that can be seen across all of his work.&nbsp;

"As a lifelong Western practitioner of Buddhism," he explains, "I aim to make Buddhist art resonate with a Western audience. This coupling of Buddhist imagery with American pulp fiction creates a nostalgic feeling while invoking a sense of wonder and awe. The combination of those elements are what create my signature style and can be seen in all of my work.”

### **Blending Counterculture and Spirituality**

The artist's background in underground art scenes, LSD culture, and Buddhist practice adds another layer of complexity to his work. To understand how these seemingly disparate elements influence his art, he says,&nbsp;

“A lot of LSD, meditation, and a knowledge of Buddhist art history go into the creation of each piece. Those things are still very much a direct influence on the art itself. The background in counterculture allows me to connect with collectors and participate in emerging industries like crypto and web3.”&nbsp;

![](/images/blog/blog4/blog-posts-2.png)

### **The Challenge of Digital Nuances**

As with any digital art, the transition from a small to a large screen can affect its perception. PaperBuddha emphasizes that his digital art is created with large displays in mind, challenging the notion that the transition to a larger screen can distort digital artwork. So, how does he ensure that his pieces retain their essence on larger displays?&nbsp;

"Communication is key," he asserts. "My work is all created for the big screen. I often find myself advising collectors and viewers to ‘turn the brightness up’ and ‘put it on that 72-inch display.' The bigger, the better."

### **The Influence of Buddhist Practices**

Buddhism isn't just a spiritual belief for PaperBuddha; it's a transformative lens through which he views his art. When asked about how Buddhist practices have influenced his work, he shared, "I could teach an entire college course on this topic," underscoring the profound impact it has had on the themes and narratives in his artwork.

### **Incorporating Wayang Kulit Shadows**

For those unfamiliar with Wayang Kulit, PaperBuddha offers a window into its significance.&nbsp;

“Indonesia is a very special place for me. I have multiple family members living there and the culture has inspired me for decades. Wayang Kulit is this really cool ‘theater’ that plays out in the shadows of puppets.&nbsp;

The story is told through the shadows projected on a screen (think of making shadow puppets on the wall with a flashlight when you were a kid). I use shadows in my work to add a layer of storytelling while also giving the work a sense of psychedelia. I felt the shadows in my art could serve a dual purpose.”

![](/images/blog/blog4/blog-posts.png)

### **Strategies for Audience Growth**

PaperBuddha boasts a remarkable <a target="_blank" rel="noopener" href="https://guild.xyz/the-temple">social following</a> of over 24,000 people. So, what's his secret?&nbsp;

"It’s a contact sport," he states. "I make contact with one person at a time and find I perform best on social audio platforms including Twitter Spaces, Clubhouse and podcast interviews. My growth strategy is very long term and I am building my audience in an organic way by finding people with similar interests.&nbsp;

### **Platform Choices and Community Engagement**

Choosing the right platforms to showcase art and engage with an audience can be daunting. PaperBuddha's strategy is rooted in reciprocity.&nbsp;

"I love reciprocal relationships! The more a platform can support what I am doing, the more I want to work with them. Some platforms do nothing to help with artist support, discoverability and exposure so I try to stay away from them. The ones that go above and beyond are the ones I work with as much as possible.”

### **Lessons from Expanding Too Quickly**

Like any journey, mistakes are inevitable. When asked about his experience with community growth, PaperBuddha mentioned one critical lesson: "Building too fast. During the last bull market I may have gotten a little carried away with the frequency of my drops and speed at which my community was growing. I wasn't able to give new members of The Temple (what we call my community of collectors, friends, and supporters) the attention they deserved as they found their way to our Telegram and Discord channels.”

### **Staying True While Catering to a Broader Audience**

One of the challenges artists face is balancing artistic integrity with audience preferences. When asked how he strikes a balance between staying true to his artistic expression and catering to the preferences of a broader digital audience, PaperBuddha tells us his pragmatic approach:&nbsp;

“I lean into <a target="_blank" rel="noopener" href="https://paperbuddha.xyz/">technology</a> to capture a broad audience. I have collectors that have bought work purely because it was generative art or because it was minted with a certain ERC standard and not because it is Buddhist or collage-centric work.”

### **Wisdom for Aspiring Artists**

For those looking to make a name for themselves in digital art, PaperBuddha's advice is threefold: Be authentic, move with purpose, and build relationships.&nbsp;

"Art alone isn't enough; you have to give people a reason to engage with you and collect your art," he underscores.

### **The Importance of Community Feedback**

The role of fan feedback is invaluable for any creator. PaperBuddha finds motivation in messages from fans wanting to learn more about Buddhism or joining his <a target="_blank" rel="noopener" href="https://guild.xyz/the-temple">community</a>.&nbsp;

"Those are the things that really keep me going on tough days," he concludes.

### **NFTs, Web3, and Ownership**

The transition to NFTs has provided a fresh perspective on art distribution and ownership for PaperBuddha. “I was not a professional artist or collector prior to the world of NFTs. My perspective on art distribution and ownership is informed from web3 first and foremost. I am just recently learning about the traditional art world and the more archaic models for D&O.”

### **The Artist as a Business Owner**

One aspect we haven't yet explored is the role of business management in an artist's journey. How important is it for creators like PaperBuddha to be in control of their business?&nbsp;

To this, he opines, "I think it is super important. My collectors and community depend on me to provide accurate information and an enjoyable experience."&nbsp;

This sense of responsibility extends to his selection of business partners and technologies. By conducting thorough research, PaperBuddha ensures he's in full control of his business, aligning it with the community's expectations and his artistic vision.

Incorporating these final pieces into the puzzle gives us a holistic view of PaperBuddha's journey — from inspiration to art creation, from building a community to managing a business in the fast-evolving world of NFTs. Through a blend of cultural heritage, spiritual practices, and modern technology, he is carving out a space that transcends traditional art forms while still being deeply rooted in them.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

<h2>Navigating Art, Culture, and Web3: An Interview with NFT Creator PaperBuddha</h2>
<iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/00CTu3bWne1xRscPIVx5KS?utm_source=generator&theme=0" width="100%" height="152" frameborder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe>
The journey of an artist is never just about the finished product. The amalgamation of experiences, inspirations, and even mistakes along the way tells a story just as compelling as the art itself. ​​​​​​
We recently had the pleasure of interviewing <a target="_blank" rel="noopener" href="https://twitter.com/paperbuddha">PaperBuddha</a>, a digital artist whose unique aesthetic and approach to community building offers valuable insights for those trying to break into or expand in the world of NFTs.
<h3>The Significance of the &quot;Offerings&quot; Drop</h3>
In our discussion, the topic of PaperBuddha's recent drop, &quot;Offerings,&quot; warranted special attention for its unique blend of influences. The drop synthesizes elements from Pulp Fiction, Buddhist art, and the Wayang Kulit shadows, creating a signature style that can be seen across all of his work. 
&quot;As a lifelong Western practitioner of Buddhism,&quot; he explains, &quot;I aim to make Buddhist art resonate with a Western audience. This coupling of Buddhist imagery with American pulp fiction creates a nostalgic feeling while invoking a sense of wonder and awe. The combination of those elements are what create my signature style and can be seen in all of my work.”
<h3>Blending Counterculture and Spirituality</h3>
The artist's background in underground art scenes, LSD culture, and Buddhist practice adds another layer of complexity to his work. To understand how these seemingly disparate elements influence his art, he says, 
“A lot of LSD, meditation, and a knowledge of Buddhist art history go into the creation of each piece. Those things are still very much a direct influence on the art itself. The background in counterculture allows me to connect with collectors and participate in emerging industries like crypto and web3.” 
<img src="/images/blog/blog4/blog-posts-2.png" alt="">
<h3>The Challenge of Digital Nuances</h3>
As with any digital art, the transition from a small to a large screen can affect its perception. PaperBuddha emphasizes that his digital art is created with large displays in mind, challenging the notion that the transition to a larger screen can distort digital artwork. So, how does he ensure that his pieces retain their essence on larger displays? 
&quot;Communication is key,&quot; he asserts. &quot;My work is all created for the big screen. I often find myself advising collectors and viewers to ‘turn the brightness up’ and ‘put it on that 72-inch display.' The bigger, the better.&quot;
<h3>The Influence of Buddhist Practices</h3>
Buddhism isn't just a spiritual belief for PaperBuddha; it's a transformative lens through which he views his art. When asked about how Buddhist practices have influenced his work, he shared, &quot;I could teach an entire college course on this topic,&quot; underscoring the profound impact it has had on the themes and narratives in his artwork.
<h3>Incorporating Wayang Kulit Shadows</h3>
For those unfamiliar with Wayang Kulit, PaperBuddha offers a window into its significance. 
“Indonesia is a very special place for me. I have multiple family members living there and the culture has inspired me for decades. Wayang Kulit is this really cool ‘theater’ that plays out in the shadows of puppets. 
The story is told through the shadows projected on a screen (think of making shadow puppets on the wall with a flashlight when you were a kid). I use shadows in my work to add a layer of storytelling while also giving the work a sense of psychedelia. I felt the shadows in my art could serve a dual purpose.”
<img src="/images/blog/blog4/blog-posts.png" alt="">
<h3>Strategies for Audience Growth</h3>
PaperBuddha boasts a remarkable <a target="_blank" rel="noopener" href="https://guild.xyz/the-temple">social following</a> of over 24,000 people. So, what's his secret? 
&quot;It’s a contact sport,&quot; he states. &quot;I make contact with one person at a time and find I perform best on social audio platforms including Twitter Spaces, Clubhouse and podcast interviews. My growth strategy is very long term and I am building my audience in an organic way by finding people with similar interests. 
<h3>Platform Choices and Community Engagement</h3>
Choosing the right platforms to showcase art and engage with an audience can be daunting. PaperBuddha's strategy is rooted in reciprocity. 
&quot;I love reciprocal relationships! The more a platform can support what I am doing, the more I want to work with them. Some platforms do nothing to help with artist support, discoverability and exposure so I try to stay away from them. The ones that go above and beyond are the ones I work with as much as possible.”
<h3>Lessons from Expanding Too Quickly</h3>
Like any journey, mistakes are inevitable. When asked about his experience with community growth, PaperBuddha mentioned one critical lesson: &quot;Building too fast. During the last bull market I may have gotten a little carried away with the frequency of my drops and speed at which my community was growing. I wasn't able to give new members of The Temple (what we call my community of collectors, friends, and supporters) the attention they deserved as they found their way to our Telegram and Discord channels.”
<h3>Staying True While Catering to a Broader Audience</h3>
One of the challenges artists face is balancing artistic integrity with audience preferences. When asked how he strikes a balance between staying true to his artistic expression and catering to the preferences of a broader digital audience, PaperBuddha tells us his pragmatic approach: 
“I lean into <a target="_blank" rel="noopener" href="https://paperbuddha.xyz/">technology</a> to capture a broad audience. I have collectors that have bought work purely because it was generative art or because it was minted with a certain ERC standard and not because it is Buddhist or collage-centric work.”
<h3>Wisdom for Aspiring Artists</h3>
For those looking to make a name for themselves in digital art, PaperBuddha's advice is threefold: Be authentic, move with purpose, and build relationships. 
&quot;Art alone isn't enough; you have to give people a reason to engage with you and collect your art,&quot; he underscores.
<h3>The Importance of Community Feedback</h3>
The role of fan feedback is invaluable for any creator. PaperBuddha finds motivation in messages from fans wanting to learn more about Buddhism or joining his <a target="_blank" rel="noopener" href="https://guild.xyz/the-temple">community</a>. 
&quot;Those are the things that really keep me going on tough days,&quot; he concludes.
<h3>NFTs, Web3, and Ownership</h3>
The transition to NFTs has provided a fresh perspective on art distribution and ownership for PaperBuddha. “I was not a professional artist or collector prior to the world of NFTs. My perspective on art distribution and ownership is informed from web3 first and foremost. I am just recently learning about the traditional art world and the more archaic models for D&amp;O.”
<h3>The Artist as a Business Owner</h3>
One aspect we haven't yet explored is the role of business management in an artist's journey. How important is it for creators like PaperBuddha to be in control of their business? 
To this, he opines, &quot;I think it is super important. My collectors and community depend on me to provide accurate information and an enjoyable experience.&quot; 
This sense of responsibility extends to his selection of business partners and technologies. By conducting thorough research, PaperBuddha ensures he's in full control of his business, aligning it with the community's expectations and his artistic vision.
Incorporating these final pieces into the puzzle gives us a holistic view of PaperBuddha's journey — from inspiration to art creation, from building a community to managing a business in the fast-evolving world of NFTs. Through a blend of cultural heritage, spiritual practices, and modern technology, he is carving out a space that transcends traditional art forms while still being deeply rooted in them.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

An Interview with NFT Creator PaperBuddha

Navigating Art, Culture, and Web3

## **Why Minting Multiple Collections is a Bad Idea for Content Entrepreneurs**

From gamers to digital artists, musicians to chefs, a new breed of creator has emerged: the content entrepreneur. The world of content creation has evolved from a mere hobby to a transformative force in our cultural and economic landscapes. Today, the creator economy is valued at approximately $100 billion globally, with an estimated 50 million individuals identifying as creatives, either working independently or within the growing ecosystem of startups.

<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Claim-your-storefront1@3x.png" /></a>

### **The Struggle for Fair Compensation**

However, the path to success in the creator economy is not without its challenges. Despite talent and hard work, many creators find themselves grappling with inadequate compensation. The average income for a full-time creator in the United States falls below $50,000 making it difficult for many to cover food, rent and living expenses. The competitive nature of the industry and high operating costs mean that only a mere 4% of creators manage to earn a sustainable income from their content. According to a 2022 Linktree report, a staggering 46% of creators make less than $1,000 per year.

### **The High Costs and Diluted Focus**

Minting multiple collections comes with a range of costs and resource requirements that can significantly impact a creator's ability to scale to multiple collections. Here’s a look at the specific costs and their implications for content entrepreneurs:

#### **Time and Effort**

Each collection requires substantial time and effort to conceptualize, create, and curate. From brainstorming unique themes and designs to producing high-quality content, creators invest countless hours in bringing each collection to life.&nbsp;

Managing multiple collections multiplies the time and effort required, stretching the creator's resources thin. This can result in compromised quality, rushed production, and a diminished overall experience for collectors.

#### **Financial Investment**

Launching and maintaining NFT collections involve various financial investments. These can include upfront costs for artwork creation, graphic design, audio production, marketing, and platform fees for minting and hosting. Each collection necessitates a separate budget allocation, and scaling to multiple collections amplifies these financial commitments. Creators may find themselves burdened by increased expenses, impacting their profitability and ability to generate substantial revenue.

<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Claim-your-storefront2@3x.png" /></a>

#### **Marketing and Promotion**

Promoting and marketing collections are crucial for attracting collectors and generating sales. However, marketing efforts require additional expenses such as advertising, social media campaigns, influencers, and community engagement.&nbsp;

Managing multiple collections not only multiplies these marketing costs but also makes it challenging to allocate sufficient resources to effectively promote each collection. As a result, the reach and impact of marketing campaigns may be diluted, leading to reduced visibility and lower sales potential.

### **Ongoing Costs of Collection and Utility Maintenance**

Beyond the initial launch, ongoing collection and utility maintenance also impose additional costs on creators. These expenses may include:

#### **1\. Community Management:**

Maintaining an engaged and active community around each collection requires ongoing effort. Creators must dedicate time and resources to interact with their collectors, respond to inquiries, address concerns, and foster a sense of belonging. Managing multiple communities can be overwhelming, leading to reduced engagement and community satisfaction.

#### **2\. Technical Upkeep:**

Ensuring the seamless functioning of each collection's infrastructure and utilities requires continuous technical maintenance. This includes monitoring smart contracts, addressing technical issues, updating features, and integrating new functionalities. With multiple collections, the technical demands multiply, potentially stretching the creator's technical resources and expertise to their limits.

#### **3\. Content Refreshment:**

To sustain collector interest and ongoing demand, creators may need to regularly refresh their collections with new content, collaborations, or limited edition releases. However, managing multiple collections makes it challenging to consistently produce fresh and captivating content for each one. This can lead to stagnation, diminishing the overall appeal and desirability of the collections.

### **Fragmented Communities**

Building a vibrant and engaged community is essential for sustainable success in the creator economy. However, minting multiple collections can lead to fragmented and disconnected communities.&nbsp;

By spreading their audience across different collections, creators risk diluting the sense of belonging and engagement within each community. A scattered approach can undermine the development of a loyal and devoted fan base, hindering long-term growth and revenue potential, making it difficult to scale efficiently.&nbsp;

By prioritizing the unity of a single community, and focusing financial and personal investment in the growth of a single project, content entrepreneurs can cultivate stronger connections, maximize engagement, and create a more sustainable and prosperous ecosystem within the creator economy.

By embracing a focused approach and leveraging community-specific utility, creators can address the challenges mentioned earlier and overcome the limitations of minting multiple collections. The saved time, money, and resources from concentrating on a single theme or concept can be reinvested in nurturing a unified community, delivering high-quality experiences, and fostering deeper engagement.

Community fragmentation — a result of minting multiple collections — can lead to diluted connections and diminished engagement. However, by focusing on a single collection, creators can cultivate a stronger sense of belonging, encourage deeper engagement, and establish a more dedicated and loyal following. This unified community allows for more personalized and immersive experiences, which ultimately leads to increased collector satisfaction and higher potential for revenue generation.

Instead, those saved resources can be channeled into developing community-specific utility. Understanding the unique needs and desires of the community enables creators to design features, services, and digital goods that enhance the utility of their collection. This tailored approach reinforces the bond between creators and collectors, fostering a vibrant ecosystem where collectors feel valued and rewarded for their participation. The community-specific utility not only deepens the sense of engagement but also contributes to long-term sustainability and growth.

### **The Impact on Floor Price Across Collections**

There's another crucial aspect to consider when debating the strategy of minting multiple collections: the potential impact on the floor price of a creator's work.

In the world of NFTs, the 'floor price' refers to the lowest price at which a piece from an NFT collection is listed for sale on the market. The floor price is a critical indicator of a collection's perceived value. A well thought out and well-funded collection stands a better chance of retaining or even increasing its floor price over time, reflecting a strong demand and higher perceived value.

However, minting multiple collections, particularly those that haven't been well thought through or fail to offer anything new or innovative, can have a negative impact on the floor prices across all of a creator's work. With each new collection, the focus is divided further, potentially diluting the quality and uniqueness of each offering.

With every poorly planned or redundant collection, the overall perception of a creator's work may suffer, decreasing the perceived value and thus, the floor price. This is a significant risk, as a declining floor price can lead to lower earnings from sales and even impact the creator's reputation in the market.

Moreover, from the collector's perspective, too many collections from a single creator might lead to oversupply, reducing the rarity or uniqueness of individual pieces, and thereby lowering the demand and driving down the floor price. Instead, if creators focus their resources and creativity on a single collection, they can maintain a higher standard of quality and innovation. This strategy will not only help in preserving or increasing the floor price but also promote long-term engagement and loyalty among collectors.

It is essential to remember that in the creator economy, success is not merely about quantity but quality and uniqueness. By focusing on a singular vision, backed by tools like Aspen's Revenue Toolkits, creators can navigate the complex landscape of the creator economy and build a sustainable, rewarding career in the world of NFTs.

### **Like we said, minting multiple collections is a bad idea**

In the fast-growing creator economy, the struggle for fair compensation is real. Many creators find themselves grappling with inadequate income despite their talent and hard work.&nbsp; While minting multiple collections may seem attractive at first glance, it's crucial to understand the potential consequences, including diluted quality, fragmented communities, and most importantly, a lower floor price across collections. Focusing on a single, well-curated collection is often a more sustainable and profitable approach in the long term.

The high costs and diluted focus associated with managing multiple collections pose substantial challenges for content entrepreneurs. Time, financial investments, and marketing efforts are stretched thin, leading to compromised quality and reduced visibility. Ongoing maintenance and community management become overwhelming, hindering engagement and satisfaction. Additionally, fragmented communities can diminish the sense of belonging and hinder long-term growth.

However, there is a better approach.&nbsp;

By focusing on a single collection and leveraging community-specific utility powered by Aspen’s Revenue Tools, creators can overcome these challenges and unlock the full potential of their creative endeavors.&nbsp;

In a landscape where the average income for a full-time creator is less than $50,000, it's crucial to make strategic decisions that maximize revenue potential and engagement — not to mention saving time, money and resources where possible&nbsp;

By focusing on a singular vision, supported by an [Aspen Storefront](https://app.aspenft.io/), creators can stand out in the competitive creator economy, attract a loyal following, and start or scale new revenue streams to beat the statistics and establish a permanent home (and career!) in web3.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Claim-your-storefront3@3x.png" /></a>

<h2>Why Minting Multiple Collections is a Bad Idea for Content Entrepreneurs</h2>
From gamers to digital artists, musicians to chefs, a new breed of creator has emerged: the content entrepreneur. The world of content creation has evolved from a mere hobby to a transformative force in our cultural and economic landscapes. Today, the creator economy is valued at approximately $100 billion globally, with an estimated 50 million individuals identifying as creatives, either working independently or within the growing ecosystem of startups.
<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Claim-your-storefront1@3x.png" /></a>
<h3>The Struggle for Fair Compensation</h3>
However, the path to success in the creator economy is not without its challenges. Despite talent and hard work, many creators find themselves grappling with inadequate compensation. The average income for a full-time creator in the United States falls below $50,000 making it difficult for many to cover food, rent and living expenses. The competitive nature of the industry and high operating costs mean that only a mere 4% of creators manage to earn a sustainable income from their content. According to a 2022 Linktree report, a staggering 46% of creators make less than $1,000 per year.
<h3>The High Costs and Diluted Focus</h3>
Minting multiple collections comes with a range of costs and resource requirements that can significantly impact a creator's ability to scale to multiple collections. Here’s a look at the specific costs and their implications for content entrepreneurs:
<h4>Time and Effort</h4>
Each collection requires substantial time and effort to conceptualize, create, and curate. From brainstorming unique themes and designs to producing high-quality content, creators invest countless hours in bringing each collection to life. 
Managing multiple collections multiplies the time and effort required, stretching the creator's resources thin. This can result in compromised quality, rushed production, and a diminished overall experience for collectors.
<h4>Financial Investment</h4>
Launching and maintaining NFT collections involve various financial investments. These can include upfront costs for artwork creation, graphic design, audio production, marketing, and platform fees for minting and hosting. Each collection necessitates a separate budget allocation, and scaling to multiple collections amplifies these financial commitments. Creators may find themselves burdened by increased expenses, impacting their profitability and ability to generate substantial revenue.
<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Claim-your-storefront2@3x.png" /></a>
<h4>Marketing and Promotion</h4>
Promoting and marketing collections are crucial for attracting collectors and generating sales. However, marketing efforts require additional expenses such as advertising, social media campaigns, influencers, and community engagement. 
Managing multiple collections not only multiplies these marketing costs but also makes it challenging to allocate sufficient resources to effectively promote each collection. As a result, the reach and impact of marketing campaigns may be diluted, leading to reduced visibility and lower sales potential.
<h3>Ongoing Costs of Collection and Utility Maintenance</h3>
Beyond the initial launch, ongoing collection and utility maintenance also impose additional costs on creators. These expenses may include:
<h4>1. Community Management:</h4>
Maintaining an engaged and active community around each collection requires ongoing effort. Creators must dedicate time and resources to interact with their collectors, respond to inquiries, address concerns, and foster a sense of belonging. Managing multiple communities can be overwhelming, leading to reduced engagement and community satisfaction.
<h4>2. Technical Upkeep:</h4>
Ensuring the seamless functioning of each collection's infrastructure and utilities requires continuous technical maintenance. This includes monitoring smart contracts, addressing technical issues, updating features, and integrating new functionalities. With multiple collections, the technical demands multiply, potentially stretching the creator's technical resources and expertise to their limits.
<h4>3. Content Refreshment:</h4>
To sustain collector interest and ongoing demand, creators may need to regularly refresh their collections with new content, collaborations, or limited edition releases. However, managing multiple collections makes it challenging to consistently produce fresh and captivating content for each one. This can lead to stagnation, diminishing the overall appeal and desirability of the collections.
<h3>Fragmented Communities</h3>
Building a vibrant and engaged community is essential for sustainable success in the creator economy. However, minting multiple collections can lead to fragmented and disconnected communities. 
By spreading their audience across different collections, creators risk diluting the sense of belonging and engagement within each community. A scattered approach can undermine the development of a loyal and devoted fan base, hindering long-term growth and revenue potential, making it difficult to scale efficiently. 
By prioritizing the unity of a single community, and focusing financial and personal investment in the growth of a single project, content entrepreneurs can cultivate stronger connections, maximize engagement, and create a more sustainable and prosperous ecosystem within the creator economy.
By embracing a focused approach and leveraging community-specific utility, creators can address the challenges mentioned earlier and overcome the limitations of minting multiple collections. The saved time, money, and resources from concentrating on a single theme or concept can be reinvested in nurturing a unified community, delivering high-quality experiences, and fostering deeper engagement.
Community fragmentation — a result of minting multiple collections — can lead to diluted connections and diminished engagement. However, by focusing on a single collection, creators can cultivate a stronger sense of belonging, encourage deeper engagement, and establish a more dedicated and loyal following. This unified community allows for more personalized and immersive experiences, which ultimately leads to increased collector satisfaction and higher potential for revenue generation.
Instead, those saved resources can be channeled into developing community-specific utility. Understanding the unique needs and desires of the community enables creators to design features, services, and digital goods that enhance the utility of their collection. This tailored approach reinforces the bond between creators and collectors, fostering a vibrant ecosystem where collectors feel valued and rewarded for their participation. The community-specific utility not only deepens the sense of engagement but also contributes to long-term sustainability and growth.
<h3>The Impact on Floor Price Across Collections</h3>
There's another crucial aspect to consider when debating the strategy of minting multiple collections: the potential impact on the floor price of a creator's work.
In the world of NFTs, the 'floor price' refers to the lowest price at which a piece from an NFT collection is listed for sale on the market. The floor price is a critical indicator of a collection's perceived value. A well thought out and well-funded collection stands a better chance of retaining or even increasing its floor price over time, reflecting a strong demand and higher perceived value.
However, minting multiple collections, particularly those that haven't been well thought through or fail to offer anything new or innovative, can have a negative impact on the floor prices across all of a creator's work. With each new collection, the focus is divided further, potentially diluting the quality and uniqueness of each offering.
With every poorly planned or redundant collection, the overall perception of a creator's work may suffer, decreasing the perceived value and thus, the floor price. This is a significant risk, as a declining floor price can lead to lower earnings from sales and even impact the creator's reputation in the market.
Moreover, from the collector's perspective, too many collections from a single creator might lead to oversupply, reducing the rarity or uniqueness of individual pieces, and thereby lowering the demand and driving down the floor price. Instead, if creators focus their resources and creativity on a single collection, they can maintain a higher standard of quality and innovation. This strategy will not only help in preserving or increasing the floor price but also promote long-term engagement and loyalty among collectors.
It is essential to remember that in the creator economy, success is not merely about quantity but quality and uniqueness. By focusing on a singular vision, backed by tools like Aspen's Revenue Toolkits, creators can navigate the complex landscape of the creator economy and build a sustainable, rewarding career in the world of NFTs.
<h3>Like we said, minting multiple collections is a bad idea</h3>
In the fast-growing creator economy, the struggle for fair compensation is real. Many creators find themselves grappling with inadequate income despite their talent and hard work.  While minting multiple collections may seem attractive at first glance, it's crucial to understand the potential consequences, including diluted quality, fragmented communities, and most importantly, a lower floor price across collections. Focusing on a single, well-curated collection is often a more sustainable and profitable approach in the long term.
The high costs and diluted focus associated with managing multiple collections pose substantial challenges for content entrepreneurs. Time, financial investments, and marketing efforts are stretched thin, leading to compromised quality and reduced visibility. Ongoing maintenance and community management become overwhelming, hindering engagement and satisfaction. Additionally, fragmented communities can diminish the sense of belonging and hinder long-term growth.
However, there is a better approach. 
By focusing on a single collection and leveraging community-specific utility powered by Aspen’s Revenue Tools, creators can overcome these challenges and unlock the full potential of their creative endeavors. 
In a landscape where the average income for a full-time creator is less than $50,000, it's crucial to make strategic decisions that maximize revenue potential and engagement — not to mention saving time, money and resources where possible 
By focusing on a singular vision, supported by an <a href="https://app.aspenft.io/">Aspen Storefront</a>, creators can stand out in the competitive creator economy, attract a loyal following, and start or scale new revenue streams to beat the statistics and establish a permanent home (and career!) in web3.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Claim-your-storefront3@3x.png" /></a>

Why Minting Multiple Collections is a Bad Idea for Content Entrepreneurs

## **Demystifying Collection Finances: Understanding Your Revenue and Expenses as a Creator**

As a creator in the Web3 space, you may find yourself at the helm of a unique digital ecosystem, complete with an NFT collection (or two!) and an engaged community. This exciting frontier also comes with new financial responsibilities and considerations. Understanding your collection's revenue and expenses is crucial for your sustained success and growth. In this article, we'll take a deep dive into how you can efficiently track and manage your financial operations.

<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Claim-your-storefront1@3x.png" /></a>

### **Unpacking Revenue Streams**

When it comes to revenue, creators have a variety of potential income sources in the digital landscape. Here are some of the most common ones:

#### **NFT Sales**

This is the most straightforward revenue source for creators. Each time you sell an NFT from your collection, whether it's art, music, virtual real estate, or any other digital asset, you receive the funds from the sale.

#### **Secondary Sales**

One of the revolutionary aspects of the Web3 space is the ability for creators to earn on secondary sales through royalties. This means that each time an NFT from your collection is sold between users after the initial sale, you receive a percentage of the transaction.

#### **Subscriptions and Membership Fees**

If your community has a subscription model or requires membership fees, these payments represent a significant revenue stream. Platforms like Aspen allow creators to seamlessly integrate such models, providing a sustainable source of recurring income and are a smarter substitute for net new revenue over launching another collection without additional resources.&nbsp;

### **Exploring Common Expenses**

Navigating the Web3 ecosystem as a creator entails a variety of expenses. Here are some you might come across:

#### **Platform and Transaction Fees**

Various platforms that host and facilitate NFT sales usually impose certain fees. These can range from listing and transaction fees, to a percentage of each sale. Additionally, transactions on blockchain networks incur gas fees, which can fluctuate depending on network congestion. Don’t forget about website hosting fees as well — unless you’re already set up with an [Aspen Storefront!](https://app.aspenft.io/)

#### **Artistic and Technical Collaborations**

If you collaborate with other artists, developers, or technical experts to create your NFTs or manage your collection, these collaborations could involve payment or revenue sharing. Aspen’s Minting Tools supports programmatic payments to project partners however, if the platform you’ve minted on does not automatically allocate percentages of primary sales to your partners — you’ll need to remember to take it out of your sales earnings.

#### **Team and Support Costs**

Running an NFT collection can often require a diverse range of skills. If you need to hire people for creative input, technical support, or administrative tasks, these salaries or fees can represent a significant cost. Whether it's a graphic designer, a community manager, a smart contract engineer, or an administrative assistant, each team member's contribution is an investment towards your collection's success.&nbsp;

#### **Software and Technical Costs**

Don’t forget about the costs associated with the software needed to create, mint, and manage your NFTs. Be sure to total up your subscriptions to programs like Adobe, SketchUp, Notion, and the like. Cybersecurity measures to protect your digital assets may also be a necessary expense.

#### **Community and Marketing Initiatives**

Building and maintaining a vibrant community often necessitates investment. This could include costs for marketing campaigns, community events, contests, or rewards to engage your members and attract new ones.

Understanding and managing these expenses are key to sustaining your venture, planning for growth, and driving profitability.

<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Claim-your-storefront2@3x.png" /></a>

### **Understanding Profitability**

Understanding your profitability is about comparing your total revenue to your total expenses. If your revenue is higher, your collection is profitable. If not, it's time to take a deeper look at your financial strategy, which could involve several steps:

#### **Expense Management**

One way to increase profitability is to manage and potentially reduce expenses. This could involve negotiating better rates with collaborators, investing in more cost-effective software, or optimizing your marketing spend for better ROI.

Use tools like budget tracking software to monitor your spending. Tools such as Quickbooks, Mint, or even simple spreadsheet applications like Google Sheets or Excel can be helpful in tracking and categorizing your expenses.

#### **Revenue Enhancement**

Another way to improve profitability is by increasing your revenue. This could involve exploring new income streams such as VIP membership tiers, special edition NFT drops, or collaborations with other artists.

Additionally, consider using analytics tools to understand which of your NFTs are most popular or in-demand. Tools like Dune Analytics or Nansen can provide insights into your NFT sales, helping you identify trends and adjust your strategy accordingly.

#### **Scaling Your Operations**

As you grow your collection, you may need to scale up your operations. This could mean hiring more team members, investing in more robust software, or increasing your marketing efforts. When scaling, it's essential to ensure that your increased investment will likely result in a proportional increase in revenue.

### **Aspen's Revenue Tools: Your Pathway to Profitability**

Here at Aspen, we understand the financial challenges that creators face in the Web3 space. That's why we've developed our revenue tools, designed to help you manage your finances more efficiently and effectively.

Accessible through [all-in-one, creator-centric storefronts](https://app.aspenft.io/), our tools provide a suite of services tailored to your needs:

#### **Royalties Analytics and Snapshots**

In the ever-evolving NFT landscape, understanding your royalties is crucial. Aspen provides creators with comprehensive analytics specifically tailored to tracking and analyzing royalty payments. With our innovative Snapshots feature, you can quickly determine which members are eligible for utility or [subscriptions](https://app.aspenft.io/storefronts/thanksfm) based on their royalty payment status. This detailed analysis empowers you to better understand and manage your collection's revenue streams, making informed decisions that can enhance your profitability.

#### **Collection Connectivity**

Aspen understands that reaching out and expanding your community is crucial for a creator's success. That's why we enable creators to integrate their NFT projects with industry-leading marketing tools. Using Aspen, you can seamlessly connect with platforms such as Mailchimp, Klayvio, and Google Analytics via Zapier.

This connectivity not only allows you to manage and analyze your collection's performance better, but it also equips you to reach out to a larger audience, expand your community, and enhance your collection's visibility and engagement. In this way, Aspen serves as the bridge that connects your creative efforts with the tools necessary for marketing and growth.

#### **Royalty Payback Programs and Membership Management**

Understanding the importance of consistent and organized royalty payments, Aspen provides a unique solution for creators and collectors alike. Regardless of where an NFT was initially purchased, our platform serves as a [centralized hub](https://app.aspenft.io/storefronts/dusks-reign) for collectors to pay their dues. This simplifies the process, making it convenient for collectors and ensuring regular royalty income for creators.

Beyond this, Aspen's revenue tools also include features to help members cure their royalty-paying status. As a creator, you can [review, accept, or deny appeals](https://app.aspenft.io/storefronts/dusks-reign) based on on-chain evidence. This ensures transparency and fairness in the process, maintaining the trust of your community members.

Once the status issues are resolved, royalty payers are automatically added to your membership list. This automates the administrative process for creators, letting you focus on what matters most: creating and nurturing your community.

#### **Subscription Programs**

In the world of NFTs, diversifying your revenue streams is a smart strategy, and subscription programs are an effective way to achieve this. Subscriptions not only create a consistent cashflow for creators but also deepen the connection with your community by offering regular, exclusive content or benefits.

Aspen's [subscription tool](__notset__)[s](__notset__)&nbsp;are designed to simplify this process, even allowing you to incentivize new members through easy-to-manage coupons and discounts. The tools also integrates seamlessly with our royalty reporting features, providing you with deep insights that help you make informed decisions about your subscription-gated content and utility.

Pair these capabilities with our royalty snapshots, and you can create a robust tiered membership program that rewards loyal members while enticing new ones. This stable and consistent revenue stream can be reinvested to build world-class utility for your members, further enhancing the value and appeal of your collection.

#### **Community Engagement Tools**

Building a robust and vibrant community is a key pillar of success in the world of NFTs. Aspen provides creators with a variety of tools to foster deeper connections with their audience, bypassing the need for a social platform intermediary.

With Aspen's unique email capture capability, you can connect directly with your audience. This feature, the first integrated email collection tool for creators in the web3 space, allows you to build your membership base and communicate directly with your community, enhancing your reach and engagement.

But that's not all. Aspen also gives creators access to innovative distribution strategies that are both web3-native and web2-friendly. With our platform, you can utilize claim links and QR codes to distribute your NFTs, extending your reach beyond conventional web3 marketing techniques. These familiar tools allow you to tap into a broader audience, attracting new members to your community.

By leveraging Aspen's community engagement tools, you can not only cultivate a loyal following but also expand your community's boundaries, driving greater success for your creative venture.

### **Feature-Rich Storefronts**

Aspen's feature-rich storefronts offer creators a comprehensive, all-in-one solution, designed to streamline the creative process and enhance the community experience. Here's how our [storefronts](https://app.aspenft.io/) can empower you:

#### **All-In-One Home**

With Aspen, you can create, market, distribute, manage, and sell end-to-end from a single location that you own and control. Your storefront integrates seamlessly with any marketplace of your choosing, even your own. This also includes the ability to import your existing collections into your Aspen Storefront, allowing for smooth transition and consolidation.

#### **Membership Management**

Aspen allows you to create membership lists based on royalties paid, subscriptions, emails collected, and more. Utilize custom ad spaces and video content in your storefront to market to new members and grow your community effectively.

#### **Integrated Launchpad**

Your Aspen storefront is not just a shop; it's also a launchpad. Distribute standard collections directly from your storefront without the need for an additional website. Use the custom content spaces to promote upcoming mints or create innovative distribution strategies by dropping via claim links and QR codes.

#### **Team Empowerment and Organization**

Aspen's storefronts are designed to foster collaboration. Grant your team view, edit, or admin rights and accelerate your go-to-market. You can also effortlessly move projects from one organization to another or hand over contract ownership to your client if you're building for someone else.

#### **Customizable and Marketing-Minded**

Make your storefront truly yours. Personalize it with branded assets, custom call-to-actions, collection advertisements, or visual and multimedia content. Aspen's storefronts are designed with marketing in mind, providing you the tools to effectively promote your collection and engage your community.

With Aspen's feature-rich storefronts, you're not just getting a platform to display and sell your NFTs, but a comprehensive suite of tools to build, grow, and manage your creative venture, from inception to success. And integral to this process are Aspen's revenue tools. Easy to use and accessible directly from our storefronts, these tools are meticulously designed to drive creator revenue, providing you with comprehensive and actionable insights that can significantly enhance your profitability.&nbsp;

### **Powering Profitability: Propel Your Project to New Heights with Aspen**

Web3 is exciting, innovative, and brimming with opportunities for creators like you. However, understanding and managing your collection's finances—both revenues and expenses—can seem daunting. Fortunately, with the right tools and strategies, you can demystify these aspects, harnessing them to drive your creative venture's success.

Aspen's integrated suite of tools, from our feature-rich storefronts and innovative community engagement utilities to our comprehensive revenue tools, is designed to empower creators like you. We understand the challenges that come with operating in the Web3 space, and we're here to simplify and streamline the process, making it easier for you to focus on what you do best: creating.

Whether you're just starting your journey in the NFT world, looking to enhance your existing operations, or exploring ways to scale and grow, Aspen has you covered. We're committed to providing creators with powerful, easy-to-use tools that can help you effectively manage your finances, engage with your community, and ultimately, drive your creative venture's profitability and success.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Claim-your-storefront3@3x.png" /></a>

<h2>Demystifying Collection Finances: Understanding Your Revenue and Expenses as a Creator</h2>
As a creator in the Web3 space, you may find yourself at the helm of a unique digital ecosystem, complete with an NFT collection (or two!) and an engaged community. This exciting frontier also comes with new financial responsibilities and considerations. Understanding your collection's revenue and expenses is crucial for your sustained success and growth. In this article, we'll take a deep dive into how you can efficiently track and manage your financial operations.
<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Claim-your-storefront1@3x.png" /></a>
<h3>Unpacking Revenue Streams</h3>
When it comes to revenue, creators have a variety of potential income sources in the digital landscape. Here are some of the most common ones:
<h4>NFT Sales</h4>
This is the most straightforward revenue source for creators. Each time you sell an NFT from your collection, whether it's art, music, virtual real estate, or any other digital asset, you receive the funds from the sale.
<h4>Secondary Sales</h4>
One of the revolutionary aspects of the Web3 space is the ability for creators to earn on secondary sales through royalties. This means that each time an NFT from your collection is sold between users after the initial sale, you receive a percentage of the transaction.
<h4>Subscriptions and Membership Fees</h4>
If your community has a subscription model or requires membership fees, these payments represent a significant revenue stream. Platforms like Aspen allow creators to seamlessly integrate such models, providing a sustainable source of recurring income and are a smarter substitute for net new revenue over launching another collection without additional resources. 
<h3>Exploring Common Expenses</h3>
Navigating the Web3 ecosystem as a creator entails a variety of expenses. Here are some you might come across:
<h4>Platform and Transaction Fees</h4>
Various platforms that host and facilitate NFT sales usually impose certain fees. These can range from listing and transaction fees, to a percentage of each sale. Additionally, transactions on blockchain networks incur gas fees, which can fluctuate depending on network congestion. Don’t forget about website hosting fees as well — unless you’re already set up with an <a href="https://app.aspenft.io/">Aspen Storefront!</a>
<h4>Artistic and Technical Collaborations</h4>
If you collaborate with other artists, developers, or technical experts to create your NFTs or manage your collection, these collaborations could involve payment or revenue sharing. Aspen’s Minting Tools supports programmatic payments to project partners however, if the platform you’ve minted on does not automatically allocate percentages of primary sales to your partners — you’ll need to remember to take it out of your sales earnings.
<h4>Team and Support Costs</h4>
Running an NFT collection can often require a diverse range of skills. If you need to hire people for creative input, technical support, or administrative tasks, these salaries or fees can represent a significant cost. Whether it's a graphic designer, a community manager, a smart contract engineer, or an administrative assistant, each team member's contribution is an investment towards your collection's success. 
<h4>Software and Technical Costs</h4>
Don’t forget about the costs associated with the software needed to create, mint, and manage your NFTs. Be sure to total up your subscriptions to programs like Adobe, SketchUp, Notion, and the like. Cybersecurity measures to protect your digital assets may also be a necessary expense.
<h4>Community and Marketing Initiatives</h4>
Building and maintaining a vibrant community often necessitates investment. This could include costs for marketing campaigns, community events, contests, or rewards to engage your members and attract new ones.
Understanding and managing these expenses are key to sustaining your venture, planning for growth, and driving profitability.
<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Claim-your-storefront2@3x.png" /></a>
<h3>Understanding Profitability</h3>
Understanding your profitability is about comparing your total revenue to your total expenses. If your revenue is higher, your collection is profitable. If not, it's time to take a deeper look at your financial strategy, which could involve several steps:
<h4>Expense Management</h4>
One way to increase profitability is to manage and potentially reduce expenses. This could involve negotiating better rates with collaborators, investing in more cost-effective software, or optimizing your marketing spend for better ROI.
Use tools like budget tracking software to monitor your spending. Tools such as Quickbooks, Mint, or even simple spreadsheet applications like Google Sheets or Excel can be helpful in tracking and categorizing your expenses.
<h4>Revenue Enhancement</h4>
Another way to improve profitability is by increasing your revenue. This could involve exploring new income streams such as VIP membership tiers, special edition NFT drops, or collaborations with other artists.
Additionally, consider using analytics tools to understand which of your NFTs are most popular or in-demand. Tools like Dune Analytics or Nansen can provide insights into your NFT sales, helping you identify trends and adjust your strategy accordingly.
<h4>Scaling Your Operations</h4>
As you grow your collection, you may need to scale up your operations. This could mean hiring more team members, investing in more robust software, or increasing your marketing efforts. When scaling, it's essential to ensure that your increased investment will likely result in a proportional increase in revenue.
<h3>Aspen's Revenue Tools: Your Pathway to Profitability</h3>
Here at Aspen, we understand the financial challenges that creators face in the Web3 space. That's why we've developed our revenue tools, designed to help you manage your finances more efficiently and effectively.
Accessible through <a href="https://app.aspenft.io/">all-in-one, creator-centric storefronts</a>, our tools provide a suite of services tailored to your needs:
<h4>Royalties Analytics and Snapshots</h4>
In the ever-evolving NFT landscape, understanding your royalties is crucial. Aspen provides creators with comprehensive analytics specifically tailored to tracking and analyzing royalty payments. With our innovative Snapshots feature, you can quickly determine which members are eligible for utility or <a href="https://app.aspenft.io/storefronts/thanksfm">subscriptions</a> based on their royalty payment status. This detailed analysis empowers you to better understand and manage your collection's revenue streams, making informed decisions that can enhance your profitability.
<h4>Collection Connectivity</h4>
Aspen understands that reaching out and expanding your community is crucial for a creator's success. That's why we enable creators to integrate their NFT projects with industry-leading marketing tools. Using Aspen, you can seamlessly connect with platforms such as Mailchimp, Klayvio, and Google Analytics via Zapier.
This connectivity not only allows you to manage and analyze your collection's performance better, but it also equips you to reach out to a larger audience, expand your community, and enhance your collection's visibility and engagement. In this way, Aspen serves as the bridge that connects your creative efforts with the tools necessary for marketing and growth.
<h4>Royalty Payback Programs and Membership Management</h4>
Understanding the importance of consistent and organized royalty payments, Aspen provides a unique solution for creators and collectors alike. Regardless of where an NFT was initially purchased, our platform serves as a <a href="https://app.aspenft.io/storefronts/dusks-reign">centralized hub</a> for collectors to pay their dues. This simplifies the process, making it convenient for collectors and ensuring regular royalty income for creators.
Beyond this, Aspen's revenue tools also include features to help members cure their royalty-paying status. As a creator, you can <a href="https://app.aspenft.io/storefronts/dusks-reign">review, accept, or deny appeals</a> based on on-chain evidence. This ensures transparency and fairness in the process, maintaining the trust of your community members.
Once the status issues are resolved, royalty payers are automatically added to your membership list. This automates the administrative process for creators, letting you focus on what matters most: creating and nurturing your community.
<h4>Subscription Programs</h4>
In the world of NFTs, diversifying your revenue streams is a smart strategy, and subscription programs are an effective way to achieve this. Subscriptions not only create a consistent cashflow for creators but also deepen the connection with your community by offering regular, exclusive content or benefits.
Aspen's <a href="__notset__">subscription tool</a><a href="__notset__">s</a> are designed to simplify this process, even allowing you to incentivize new members through easy-to-manage coupons and discounts. The tools also integrates seamlessly with our royalty reporting features, providing you with deep insights that help you make informed decisions about your subscription-gated content and utility.
Pair these capabilities with our royalty snapshots, and you can create a robust tiered membership program that rewards loyal members while enticing new ones. This stable and consistent revenue stream can be reinvested to build world-class utility for your members, further enhancing the value and appeal of your collection.
<h4>Community Engagement Tools</h4>
Building a robust and vibrant community is a key pillar of success in the world of NFTs. Aspen provides creators with a variety of tools to foster deeper connections with their audience, bypassing the need for a social platform intermediary.
With Aspen's unique email capture capability, you can connect directly with your audience. This feature, the first integrated email collection tool for creators in the web3 space, allows you to build your membership base and communicate directly with your community, enhancing your reach and engagement.
But that's not all. Aspen also gives creators access to innovative distribution strategies that are both web3-native and web2-friendly. With our platform, you can utilize claim links and QR codes to distribute your NFTs, extending your reach beyond conventional web3 marketing techniques. These familiar tools allow you to tap into a broader audience, attracting new members to your community.
By leveraging Aspen's community engagement tools, you can not only cultivate a loyal following but also expand your community's boundaries, driving greater success for your creative venture.
<h3>Feature-Rich Storefronts</h3>
Aspen's feature-rich storefronts offer creators a comprehensive, all-in-one solution, designed to streamline the creative process and enhance the community experience. Here's how our <a href="https://app.aspenft.io/">storefronts</a> can empower you:
<h4>All-In-One Home</h4>
With Aspen, you can create, market, distribute, manage, and sell end-to-end from a single location that you own and control. Your storefront integrates seamlessly with any marketplace of your choosing, even your own. This also includes the ability to import your existing collections into your Aspen Storefront, allowing for smooth transition and consolidation.
<h4>Membership Management</h4>
Aspen allows you to create membership lists based on royalties paid, subscriptions, emails collected, and more. Utilize custom ad spaces and video content in your storefront to market to new members and grow your community effectively.
<h4>Integrated Launchpad</h4>
Your Aspen storefront is not just a shop; it's also a launchpad. Distribute standard collections directly from your storefront without the need for an additional website. Use the custom content spaces to promote upcoming mints or create innovative distribution strategies by dropping via claim links and QR codes.
<h4>Team Empowerment and Organization</h4>
Aspen's storefronts are designed to foster collaboration. Grant your team view, edit, or admin rights and accelerate your go-to-market. You can also effortlessly move projects from one organization to another or hand over contract ownership to your client if you're building for someone else.
<h4>Customizable and Marketing-Minded</h4>
Make your storefront truly yours. Personalize it with branded assets, custom call-to-actions, collection advertisements, or visual and multimedia content. Aspen's storefronts are designed with marketing in mind, providing you the tools to effectively promote your collection and engage your community.
With Aspen's feature-rich storefronts, you're not just getting a platform to display and sell your NFTs, but a comprehensive suite of tools to build, grow, and manage your creative venture, from inception to success. And integral to this process are Aspen's revenue tools. Easy to use and accessible directly from our storefronts, these tools are meticulously designed to drive creator revenue, providing you with comprehensive and actionable insights that can significantly enhance your profitability. 
<h3>Powering Profitability: Propel Your Project to New Heights with Aspen</h3>
Web3 is exciting, innovative, and brimming with opportunities for creators like you. However, understanding and managing your collection's finances—both revenues and expenses—can seem daunting. Fortunately, with the right tools and strategies, you can demystify these aspects, harnessing them to drive your creative venture's success.
Aspen's integrated suite of tools, from our feature-rich storefronts and innovative community engagement utilities to our comprehensive revenue tools, is designed to empower creators like you. We understand the challenges that come with operating in the Web3 space, and we're here to simplify and streamline the process, making it easier for you to focus on what you do best: creating.
Whether you're just starting your journey in the NFT world, looking to enhance your existing operations, or exploring ways to scale and grow, Aspen has you covered. We're committed to providing creators with powerful, easy-to-use tools that can help you effectively manage your finances, engage with your community, and ultimately, drive your creative venture's profitability and success.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Claim-your-storefront3@3x.png" /></a>

Understanding Your Revenue and Expenses as a Creator

Demystifying Collection Finances

## **Unlocking the Power of Aspen: Protecting Creators' IP in Web3 Transactions**

Welcome, creators! In the exciting realm of Web3, it's crucial to safeguard your intellectual property (IP) when engaging in online purchases. Understanding the technical and legal aspects of terms of use and terms and conditions is paramount. Fortunately, Aspen's legal plug-in is here to empower you and ensure your IP remains secure.

To navigate the complex landscape of online contracts, it's essential to explore the different types of agreements and contracts. Let's dive in and understand the intricacies to establish a solid foundation of knowledge.

<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Header CTA" src="/images/blog/CTA/1_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in1@3x.png" /></a>

Consider this scenario: You're an artist, and a collector is interested in purchasing one of your mesmerizing paintings. In a traditional brick-and-mortar setting, the collector would visit your art gallery, select a painting, and proceed to the cashier. Just before finalizing the purchase, you would present the collector with a document titled "Terms of Sale." This document would outline vital details about the painting, including policies such as where it can be displayed. Once the collector signs the terms, a legally binding contract is formed.

Now, let's shift our focus to the digital realm. The collector visits your online gallery, adds the desired painting to their virtual shopping cart, and proceeds to checkout. At this point, you present them with your "Terms of Sale" on the website. To proceed, the collector must actively click a box or button indicating that they have read and accepted the terms. These are known as "clickwrap" terms, akin to the collector signing the physical Terms of Sale document, but in a digital format. This streamlined process ensures that the buyer is bound by the terms, regardless of whether they have read them.

On the other hand, we have "browsewrap" terms. In this case, the terms are made available to the buyer before completing the purchase, usually through a link. Unlike clickwrap terms, browsewrap contract terms are not displayed to the buyer directly, nor do they require the buyer's explicit agreement through active clicking. This raises concerns regarding the enforceability of these terms. Courts often scrutinize whether the link to the terms was appropriately placed and readily noticeable. Without clear and conspicuous notice, the enforceability of browsewrap terms becomes uncertain.

<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Square CTA" src="/images/blog/CTA/2_Integrate-Your-Project-into-The-Real-World-2@3xSmall.png" /></a>

To shed light on this, let's examine some court cases that highlight the importance of conspicuousness and notice in online contracts. One notable case involved Netscape, a popular early internet browser. Netscape's website allowed users to download software subject to certain terms. However, to access the browsewrap license terms, users had to scroll down beyond the button that downloaded the software. The court ruled that a normal person would not have known to scroll down and find the terms, rendering them unenforceable.2

In another case, the court found that the browsewrap terms did not provide sufficient notice. The link to the terms, titled "More Plan Details," was displayed only after the customer clicked the "Buy Now" button.3 Even if the customer followed the link, the terms were only displayed after clicking another link to the "member contract." The court concluded that the placement of the links and the overall website layout failed to provide adequate notice to the customer. Consequently, the terms were deemed unenforceable.

Courts play a crucial role in evaluating the validity of online contract terms. They emphasize the importance of presenting terms in a clear and conspicuous manner, ensuring that a normal person would readily notice and understand them1. This is particularly significant when individual users, rather than large businesses, are involved. Courts are keen to protect individuals from hidden or unclear terms.

Now, let's circle back to Aspen's legal plug-in and how it can alleviate your concerns about enforceability. By implementing Aspen, you can leverage the gold standard of clickwrap terms. This process requires your customers to take affirmative action, actively acknowledging and agreeing to your terms. The advantage of clickwrap terms is twofold: it ensures customers' consent and provides you with concrete evidence that they agreed to the terms. No more uncertainty or unenforceable agreements! With Aspen, you can confidently establish legally binding contracts, even within the dynamic realm of Web3.

Let's revisit the earlier example involving Google. The company sells advertising on its website and presents its standard terms 4 in a prominent, scrollable window. The terms are clear, accompanied by a bold statement instructing users to carefully read and agree to them. To proceed with their advertising purchase, users must click an "I agree" button. The court ruled in Google's favor, stating that the terms were properly presented and, therefore, enforceable.

Embracing Aspen's legal plug-in empowers you to protect your IP within Web3 transactions. By presenting clear and accessible terms through clickwrap, you can establish agreements that hold up in court, providing you with peace of mind as you navigate the dynamic world of online commerce.

Creators, don't leave your IP vulnerable in the uncharted territories of Web3. Embrace Aspen's legal plug-in and allow it to be your steadfast ally in safeguarding your creations. With Aspen by your side, you can focus on what you do best: creating amazing products and sharing your creativity with the world. Happy selling!

<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Footer CTA" src="/images/blog/CTA/1_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in3@3x.png" /></a>

1 For any lawyers reviewing this document, it was a reasonable person standard. 2 Specht v. Netscape Communications Corporation, 306 F.3d 17 (2d Cir. 2002) 3 Savetsky v. Pre-Paid Legal Services, Inc., 2015 WL 604767 (N.D. Cal. 2015) 4 Feldman v. Google, Inc., 513 F. Supp. 2d 229 (E.D. Pa. 2007)

<h2>Unlocking the Power of Aspen: Protecting Creators' IP in Web3 Transactions</h2>
Welcome, creators! In the exciting realm of Web3, it's crucial to safeguard your intellectual property (IP) when engaging in online purchases. Understanding the technical and legal aspects of terms of use and terms and conditions is paramount. Fortunately, Aspen's legal plug-in is here to empower you and ensure your IP remains secure.
To navigate the complex landscape of online contracts, it's essential to explore the different types of agreements and contracts. Let's dive in and understand the intricacies to establish a solid foundation of knowledge.
<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Header CTA" src="/images/blog/CTA/1_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in1@3x.png" /></a>
Consider this scenario: You're an artist, and a collector is interested in purchasing one of your mesmerizing paintings. In a traditional brick-and-mortar setting, the collector would visit your art gallery, select a painting, and proceed to the cashier. Just before finalizing the purchase, you would present the collector with a document titled &quot;Terms of Sale.&quot; This document would outline vital details about the painting, including policies such as where it can be displayed. Once the collector signs the terms, a legally binding contract is formed.
Now, let's shift our focus to the digital realm. The collector visits your online gallery, adds the desired painting to their virtual shopping cart, and proceeds to checkout. At this point, you present them with your &quot;Terms of Sale&quot; on the website. To proceed, the collector must actively click a box or button indicating that they have read and accepted the terms. These are known as &quot;clickwrap&quot; terms, akin to the collector signing the physical Terms of Sale document, but in a digital format. This streamlined process ensures that the buyer is bound by the terms, regardless of whether they have read them.
On the other hand, we have &quot;browsewrap&quot; terms. In this case, the terms are made available to the buyer before completing the purchase, usually through a link. Unlike clickwrap terms, browsewrap contract terms are not displayed to the buyer directly, nor do they require the buyer's explicit agreement through active clicking. This raises concerns regarding the enforceability of these terms. Courts often scrutinize whether the link to the terms was appropriately placed and readily noticeable. Without clear and conspicuous notice, the enforceability of browsewrap terms becomes uncertain.
<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Square CTA" src="/images/blog/CTA/2_Integrate-Your-Project-into-The-Real-World-2@3xSmall.png" /></a>
To shed light on this, let's examine some court cases that highlight the importance of conspicuousness and notice in online contracts. One notable case involved Netscape, a popular early internet browser. Netscape's website allowed users to download software subject to certain terms. However, to access the browsewrap license terms, users had to scroll down beyond the button that downloaded the software. The court ruled that a normal person would not have known to scroll down and find the terms, rendering them unenforceable.2
In another case, the court found that the browsewrap terms did not provide sufficient notice. The link to the terms, titled &quot;More Plan Details,&quot; was displayed only after the customer clicked the &quot;Buy Now&quot; button.3 Even if the customer followed the link, the terms were only displayed after clicking another link to the &quot;member contract.&quot; The court concluded that the placement of the links and the overall website layout failed to provide adequate notice to the customer. Consequently, the terms were deemed unenforceable.
Courts play a crucial role in evaluating the validity of online contract terms. They emphasize the importance of presenting terms in a clear and conspicuous manner, ensuring that a normal person would readily notice and understand them1. This is particularly significant when individual users, rather than large businesses, are involved. Courts are keen to protect individuals from hidden or unclear terms.
Now, let's circle back to Aspen's legal plug-in and how it can alleviate your concerns about enforceability. By implementing Aspen, you can leverage the gold standard of clickwrap terms. This process requires your customers to take affirmative action, actively acknowledging and agreeing to your terms. The advantage of clickwrap terms is twofold: it ensures customers' consent and provides you with concrete evidence that they agreed to the terms. No more uncertainty or unenforceable agreements! With Aspen, you can confidently establish legally binding contracts, even within the dynamic realm of Web3.
Let's revisit the earlier example involving Google. The company sells advertising on its website and presents its standard terms 4 in a prominent, scrollable window. The terms are clear, accompanied by a bold statement instructing users to carefully read and agree to them. To proceed with their advertising purchase, users must click an &quot;I agree&quot; button. The court ruled in Google's favor, stating that the terms were properly presented and, therefore, enforceable.
Embracing Aspen's legal plug-in empowers you to protect your IP within Web3 transactions. By presenting clear and accessible terms through clickwrap, you can establish agreements that hold up in court, providing you with peace of mind as you navigate the dynamic world of online commerce.
Creators, don't leave your IP vulnerable in the uncharted territories of Web3. Embrace Aspen's legal plug-in and allow it to be your steadfast ally in safeguarding your creations. With Aspen by your side, you can focus on what you do best: creating amazing products and sharing your creativity with the world. Happy selling!
<a target="_blank" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Footer CTA" src="/images/blog/CTA/1_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in3@3x.png" /></a>
1 For any lawyers reviewing this document, it was a reasonable person standard. 2 Specht v. Netscape Communications Corporation, 306 F.3d 17 (2d Cir. 2002) 3 Savetsky v. Pre-Paid Legal Services, Inc., 2015 WL 604767 (N.D. Cal. 2015) 4 Feldman v. Google, Inc., 513 F. Supp. 2d 229 (E.D. Pa. 2007)

Protecting Creators' IP in Web3 Transactions

## Riding the Wave of Web3 Music: Aspen's Innovative Strategy and the Game-Changing Degen Dance Club NFT Release

Welcome to the first installment of our music blog series, where we delve into Aspen's music strategy and provide information and insights regarding exciting and innovative web3 music projects. In this blog, we'll discuss a few key dimensions of our music strategy in the context of an upcoming drop that is set to make waves in the web3 music industry.

On June 29, 2023, <a target="_blank" href="https://degendanceclub.com/">Degen Dance Club</a> will unveil its first-of-its-kind music NFT <a target="_blank" href="https://studio.degendanceclub.com/">collection</a>. The original songs will drop on the Polygon network and include on-chain licenses for each song. Fans must accept the terms of the license before they can purchase and receive the music NFT in their wallet.

In addition, fans can mint a complimentary AI-generated remix of their chosen song. These remixes will grant them a *master recording* license, allowing them to commercialize the remix if desired. The remixes will also trade on the public <a target="_blank" href="https://polygon.technology/">Polygon</a> network, and like the originals, fans must gas an accept terms transaction before the remixes are transferred.

If you're interested in web3 music, there are a couple of interesting things happening here!

<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income1@3x.png" /></a>

### **IP Rights and Terms Acceptance**

Each song within the Degen Dance collection is accompanied by specific intellectual property (IP) rights. To ensure the proper transfer of these rights, the recipient's wallet must accept Degen Dance's terms before they can take ownership. Whether they mint a new NFT or purchase from the secondary market, accepting the terms is a prerequisite.

### Why is all this required?

Historically, offering IP-protected music on public blockchain networks has posed challenges due to legal uncertainties surrounding rights transfers. You buy the token but what about the rights to the associated media content file? As a consequence, musicians - and their lawyers - have been hesitant to bring established IP into the web3 space, fearing potential loss of legal rights compared to the web2 platforms they currently utilize. What was needed was a solution that ensures every NFT owner directly accepts the musician’s terms regardless of where they transact the NFT.

Introducing Aspen’s <a target="_blank" href="https://vimeo.com/839242643">legal minting</a> solution, a capability that integrates on-chain terms, the NFT, and the associated media content and then requires all receiving wallets to accept the terms before the NFT can be transferred between wallets.

By utilizing Aspen’s legalminting capability, musicians can ensure a proper legal relationship (known to the lawyers in the room as privity) with every wallet owner and thus enjoy the same level of legal assurance and certainty they receive when transacting on web2 platforms. Importantly, receiving wallets only need to gas a terms acceptance transaction one time per song. This means that once wallets have accepted the terms, they can transact multiple times across any venue without the need to accept the terms again.

**Note:** the transfer of *master recording* rights on the remixes, showcases how musicians will use AI and the potential for making money to incentivize their fans to collaborate - a topic we will cover in-depth in future blogs.

<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income2@3xSmall.png" /></a>

### **Public Blockchain Network Release**

All songs within the EP will be tradable on Polygon's open, public blockchain network. This eliminates the need for web3 musicians to choose between a closed music NFT marketplace where rights transfer might be clear but the venue has limited liquidity or a public network with uncertainty regarding IP rights transfer but abundant liquidity.

By enabling songs with IP rights to be openly traded on *any* NFT marketplace supported by Polygon, musicians and their collectors now have the freedom of choice. Musicians can explore venues that offer marketing and sales support for their NFTs, while collectors have the flexibility to list and sell their NFTs on marketplaces with robust order books.

### **Direct-to-Consumer Enablement**

The direct-to-consumer model, coupled with the ability to collect personally identifiable information (PII) such as email addresses, provides a transformative shift in the percentage of revenue musicians can receive per NFT sale and their ability to reduce ongoing marketing expenses.

By selling directly to their fans, Degen Dance Club can bypass intermediaries and traditional distribution channels, enabling them to capture a larger share of the revenue generated by their music. This direct connection fosters a closer relationship between the musician and their fans, creating opportunities for personalized interactions, exclusive content, and targeted marketing campaigns.

In summary, buckle up for a wild ride into the future of music where Aspen has you covered.&nbsp; Today, we dove deep into Aspen's music strategy, showcasing the important innovations coming your way with the upcoming Degen Dance Club release. We believe we're on the cusp of something game-changing in the world of web3 music. Just like the seismic shifts from CDs to MP3s to streaming, the tokenization of music is about to revolutionize the industry. It's an exhilarating paradigm shift that holds boundless potential for musicians, collectors, and traders alike. So, get ready to ride the wave and discover the incredible possibilities of web3 music with Aspen.

Thanks for reading and stay tuned for the next music strategy blog instalment. For more information, please contact us at [sales@aspenft.io](mailto:sales@aspenft.io).

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income3@3x.png" /></a>

<h2>Riding the Wave of Web3 Music: Aspen's Innovative Strategy and the Game-Changing Degen Dance Club NFT Release</h2>
Welcome to the first installment of our music blog series, where we delve into Aspen's music strategy and provide information and insights regarding exciting and innovative web3 music projects. In this blog, we'll discuss a few key dimensions of our music strategy in the context of an upcoming drop that is set to make waves in the web3 music industry.
On June 29, 2023, <a target="_blank" href="https://degendanceclub.com/">Degen Dance Club</a> will unveil its first-of-its-kind music NFT <a target="_blank" href="https://studio.degendanceclub.com/">collection</a>. The original songs will drop on the Polygon network and include on-chain licenses for each song. Fans must accept the terms of the license before they can purchase and receive the music NFT in their wallet.
In addition, fans can mint a complimentary AI-generated remix of their chosen song. These remixes will grant them a master recording license, allowing them to commercialize the remix if desired. The remixes will also trade on the public <a target="_blank" href="https://polygon.technology/">Polygon</a> network, and like the originals, fans must gas an accept terms transaction before the remixes are transferred.
If you're interested in web3 music, there are a couple of interesting things happening here!
<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income1@3x.png" /></a>
<h3>IP Rights and Terms Acceptance</h3>
Each song within the Degen Dance collection is accompanied by specific intellectual property (IP) rights. To ensure the proper transfer of these rights, the recipient's wallet must accept Degen Dance's terms before they can take ownership. Whether they mint a new NFT or purchase from the secondary market, accepting the terms is a prerequisite.
<h3>Why is all this required?</h3>
Historically, offering IP-protected music on public blockchain networks has posed challenges due to legal uncertainties surrounding rights transfers. You buy the token but what about the rights to the associated media content file? As a consequence, musicians - and their lawyers - have been hesitant to bring established IP into the web3 space, fearing potential loss of legal rights compared to the web2 platforms they currently utilize. What was needed was a solution that ensures every NFT owner directly accepts the musician’s terms regardless of where they transact the NFT.
Introducing Aspen’s <a target="_blank" href="https://vimeo.com/839242643">legal minting</a> solution, a capability that integrates on-chain terms, the NFT, and the associated media content and then requires all receiving wallets to accept the terms before the NFT can be transferred between wallets.
By utilizing Aspen’s legalminting capability, musicians can ensure a proper legal relationship (known to the lawyers in the room as privity) with every wallet owner and thus enjoy the same level of legal assurance and certainty they receive when transacting on web2 platforms. Importantly, receiving wallets only need to gas a terms acceptance transaction one time per song. This means that once wallets have accepted the terms, they can transact multiple times across any venue without the need to accept the terms again.
Note: the transfer of master recording rights on the remixes, showcases how musicians will use AI and the potential for making money to incentivize their fans to collaborate - a topic we will cover in-depth in future blogs.
<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income2@3xSmall.png" /></a>
<h3>Public Blockchain Network Release</h3>
All songs within the EP will be tradable on Polygon's open, public blockchain network. This eliminates the need for web3 musicians to choose between a closed music NFT marketplace where rights transfer might be clear but the venue has limited liquidity or a public network with uncertainty regarding IP rights transfer but abundant liquidity.
By enabling songs with IP rights to be openly traded on any NFT marketplace supported by Polygon, musicians and their collectors now have the freedom of choice. Musicians can explore venues that offer marketing and sales support for their NFTs, while collectors have the flexibility to list and sell their NFTs on marketplaces with robust order books.
<h3>Direct-to-Consumer Enablement</h3>
The direct-to-consumer model, coupled with the ability to collect personally identifiable information (PII) such as email addresses, provides a transformative shift in the percentage of revenue musicians can receive per NFT sale and their ability to reduce ongoing marketing expenses.
By selling directly to their fans, Degen Dance Club can bypass intermediaries and traditional distribution channels, enabling them to capture a larger share of the revenue generated by their music. This direct connection fosters a closer relationship between the musician and their fans, creating opportunities for personalized interactions, exclusive content, and targeted marketing campaigns.
In summary, buckle up for a wild ride into the future of music where Aspen has you covered.  Today, we dove deep into Aspen's music strategy, showcasing the important innovations coming your way with the upcoming Degen Dance Club release. We believe we're on the cusp of something game-changing in the world of web3 music. Just like the seismic shifts from CDs to MP3s to streaming, the tokenization of music is about to revolutionize the industry. It's an exhilarating paradigm shift that holds boundless potential for musicians, collectors, and traders alike. So, get ready to ride the wave and discover the incredible possibilities of web3 music with Aspen.
Thanks for reading and stay tuned for the next music strategy blog instalment. For more information, please contact us at <a href="mailto:sales@aspenft.io">sales@aspenft.io</a>.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/3_Start-Scaling-Your-Web3-Income3@3x.png" /></a>

Aspen's Innovative Strategy and the Game-Changing Degen Dance Club NFT Release

Riding the Wave of Web3 Music

## Maximize Web3 Revenue Generation with Aspen's Marketing Tools

The dawn of web3 has ushered in a new era of opportunities for Creators to generate revenue and sustain their creative careers. However, amidst the bear market, optional royalties, and marketplaces favoring collectors over Creators, generating substantial revenue has been a complex task.

<a target="_blank" href="/images/blog/CTA/1_Deliver-Unparalleled-Utility1@3x.png"><img title="Header CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility1@3x.png" /></a> Aspen's [marketing tools](/marketing) empowers Creators with flexible, effective, and user-friendly tools designed to initiate and scale their revenue journey. With an array of innovative features, it's now simpler than ever for Creators to connect with fans, build enduring relationships, and navigate the web3 landscape.

In this blog post, we'll delve into how to harness Aspen's marketing tools to accomplish your creative and financial objectives.

### **Email Capture: Cultivating a Robust Membership Base**

Aspen's email capture feature allows Creators to consistently expand their membership base and extend their business reach. With a single click, you can set up email collection during the minting process, deciding whether it's an optional or mandatory step.

This integration facilitates seamless end-to-end marketing and email campaigns, enabling you to connect directly with your fans and reward your members with additional perks and NFTs through a simple marketing mint and claim link.

### **QR Codes and Claim Links: Reimagining Brand Activation**

Embrace QR codes and claim links to unlock new revenue opportunities and rejuvenate your brand activation strategy in web3. By transitioning away from traditional one-way messaging and promotions, you can create content that offers real value to your community members.

Leverage QR codes and claim links to turn event memorabilia, merchandise, and social media campaigns into innovative brand experiences that captivate your audience in the web3 landscape. By offering exclusive, utility-backed, and limited-edition NFTs or digital goods, you can generate additional revenue streams and foster increased engagement with your fans.

<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility2@3x.png" /></a>

### **Email Wallets: Simplifying Onboarding for Web2 Natives**

Aspen's email wallets simplify the process for new fans to join your community without the need for a crypto wallet. This user-friendly approach accelerates the growth of your project by simplifying the onboarding process for web2 natives.

Once familiar, new members can effortlessly migrate their assets to industry-standard web3 wallets with just a few clicks, ensuring a seamless transition into the world of digital assets.

### **Feature-Rich Storefronts: Crafting Your Web3 Presence**

Establishing a strong web3 presence is vital for Creators at any stage of their journey. Aspen's [feature-rich storefronts](/storefront) provide an all-in-one solution for creating, marketing, distributing, and selling your content to your community, turning your storefront into a powerful revenue generation tool. A fully customizable brand touchpoint, integrated with [royalties](/royalties) and [legal protections](/protected-ip) — Aspen's storefronts enable Creators to transform their web3 presence into a thriving hub for revenue generation and community engagement. If you’re curious about how Storefronts can help you showcase your work while driving sustainable growth for your creative career — [learn more here!](/storefront)

### **Combine Features and Unlock New Revenue Pathways**

By creatively combining Aspen's marketing tools features, Creators can unlock powerful revenue pathways and maximize their project's potential. Let's explore some examples of how to effectively combine these features to drive revenue and growth for your creative endeavors.

### **Exclusive Fan Club Events and Rewards**

Use email capture to grow your fan club membership base and keep them updated on your latest creations and events. Host an exclusive event for your fan club members, offering NFT tickets embedded with QR codes. Once attendees join the event, surprise them with additional limited-edition NFTs distributed via claim links sent to their email wallets. This approach not only drives engagement but also fosters loyalty among your fan club members.

### **Integrated Marketing Campaigns and Cross-Promotion**

Launch a co-branded NFT collection in collaboration with another Creator. Utilize email capture to expand both communities and promote the collaboration via integrated marketing campaigns. Share QR codes and claim links across social media platforms, encouraging fans to claim exclusive NFTs and participate in joint events. This cross-promotion strategy enhances brand awareness and creates new revenue opportunities for both Creators involved.

### **Web3-Enabled Workshops and Learning Resources**

Conduct educational workshops for your community, offering NFT-based learning resources as incentives for participation. Integrate email capture during the workshop registration process to grow your mailing list and promote future events. Utilize QR codes and claim links to distribute exclusive NFT resources and offer email wallet compatibility for seamless onboarding of new members. Finally, showcase your workshop offerings and resources through a customized, feature-rich storefront, driving additional revenue from content sales.

Aspen's [marketing tools](/marketing)&nbsp;empowers Creators to maximize their revenue potential and foster sustainable creative careers in the web3 era. By combining features like email capture, QR codes, claim links, email wallets, and feature-rich storefronts in innovative ways, Creators can unlock powerful revenue pathways and accelerate the growth of their brand.&nbsp;

Aspen provides a platform for you to design, build, and deliver experiences your customers, fans and communities will love, while equipping you with the tools you need to navigate the dynamic landscape of the Creator economy, building lasting relationships with fans, and helping you to achieve your creative and financial goals.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility3@3x.png" /></a>

<h2>Maximize Web3 Revenue Generation with Aspen's Marketing Tools</h2>
The dawn of web3 has ushered in a new era of opportunities for Creators to generate revenue and sustain their creative careers. However, amidst the bear market, optional royalties, and marketplaces favoring collectors over Creators, generating substantial revenue has been a complex task.
<a target="_blank" href="/images/blog/CTA/1_Deliver-Unparalleled-Utility1@3x.png"><img title="Header CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility1@3x.png" /></a> Aspen's <a href="/marketing">marketing tools</a> empowers Creators with flexible, effective, and user-friendly tools designed to initiate and scale their revenue journey. With an array of innovative features, it's now simpler than ever for Creators to connect with fans, build enduring relationships, and navigate the web3 landscape.
In this blog post, we'll delve into how to harness Aspen's marketing tools to accomplish your creative and financial objectives.
<h3>Email Capture: Cultivating a Robust Membership Base</h3>
Aspen's email capture feature allows Creators to consistently expand their membership base and extend their business reach. With a single click, you can set up email collection during the minting process, deciding whether it's an optional or mandatory step.
This integration facilitates seamless end-to-end marketing and email campaigns, enabling you to connect directly with your fans and reward your members with additional perks and NFTs through a simple marketing mint and claim link.
<h3>QR Codes and Claim Links: Reimagining Brand Activation</h3>
Embrace QR codes and claim links to unlock new revenue opportunities and rejuvenate your brand activation strategy in web3. By transitioning away from traditional one-way messaging and promotions, you can create content that offers real value to your community members.
Leverage QR codes and claim links to turn event memorabilia, merchandise, and social media campaigns into innovative brand experiences that captivate your audience in the web3 landscape. By offering exclusive, utility-backed, and limited-edition NFTs or digital goods, you can generate additional revenue streams and foster increased engagement with your fans.
<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility2@3x.png" /></a>
<h3>Email Wallets: Simplifying Onboarding for Web2 Natives</h3>
Aspen's email wallets simplify the process for new fans to join your community without the need for a crypto wallet. This user-friendly approach accelerates the growth of your project by simplifying the onboarding process for web2 natives.
Once familiar, new members can effortlessly migrate their assets to industry-standard web3 wallets with just a few clicks, ensuring a seamless transition into the world of digital assets.
<h3>Feature-Rich Storefronts: Crafting Your Web3 Presence</h3>
Establishing a strong web3 presence is vital for Creators at any stage of their journey. Aspen's <a href="/storefront">feature-rich storefronts</a> provide an all-in-one solution for creating, marketing, distributing, and selling your content to your community, turning your storefront into a powerful revenue generation tool. A fully customizable brand touchpoint, integrated with <a href="/royalties">royalties</a> and <a href="/protected-ip">legal protections</a> — Aspen's storefronts enable Creators to transform their web3 presence into a thriving hub for revenue generation and community engagement. If you’re curious about how Storefronts can help you showcase your work while driving sustainable growth for your creative career — <a href="/storefront">learn more here!</a>
<h3>Combine Features and Unlock New Revenue Pathways</h3>
By creatively combining Aspen's marketing tools features, Creators can unlock powerful revenue pathways and maximize their project's potential. Let's explore some examples of how to effectively combine these features to drive revenue and growth for your creative endeavors.
<h3>Exclusive Fan Club Events and Rewards</h3>
Use email capture to grow your fan club membership base and keep them updated on your latest creations and events. Host an exclusive event for your fan club members, offering NFT tickets embedded with QR codes. Once attendees join the event, surprise them with additional limited-edition NFTs distributed via claim links sent to their email wallets. This approach not only drives engagement but also fosters loyalty among your fan club members.
<h3>Integrated Marketing Campaigns and Cross-Promotion</h3>
Launch a co-branded NFT collection in collaboration with another Creator. Utilize email capture to expand both communities and promote the collaboration via integrated marketing campaigns. Share QR codes and claim links across social media platforms, encouraging fans to claim exclusive NFTs and participate in joint events. This cross-promotion strategy enhances brand awareness and creates new revenue opportunities for both Creators involved.
<h3>Web3-Enabled Workshops and Learning Resources</h3>
Conduct educational workshops for your community, offering NFT-based learning resources as incentives for participation. Integrate email capture during the workshop registration process to grow your mailing list and promote future events. Utilize QR codes and claim links to distribute exclusive NFT resources and offer email wallet compatibility for seamless onboarding of new members. Finally, showcase your workshop offerings and resources through a customized, feature-rich storefront, driving additional revenue from content sales.
Aspen's <a href="/marketing">marketing tools</a> empowers Creators to maximize their revenue potential and foster sustainable creative careers in the web3 era. By combining features like email capture, QR codes, claim links, email wallets, and feature-rich storefronts in innovative ways, Creators can unlock powerful revenue pathways and accelerate the growth of their brand. 
Aspen provides a platform for you to design, build, and deliver experiences your customers, fans and communities will love, while equipping you with the tools you need to navigate the dynamic landscape of the Creator economy, building lasting relationships with fans, and helping you to achieve your creative and financial goals.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/1_Deliver-Unparalleled-Utility3@3x.png" /></a>

Maximize Web3 Revenue Generation with Aspen's Marketing Tools

## Bridging the Web2 and Web3 Divide: Engaging Your Audience with Aspen's Innovative Distribution Tools

Web3 is the new frontier for creators, and Aspen's Distribution Tools are the perfect companions for this journey. These tools are designed to help creators bridge the gap between web2 and web3, reaching out to their audience irrespective of their familiarity with cryptocurrencies and digital assets.

As the digital landscape evolves, creators are increasingly embracing the web3 movement. They are leveraging the power of online platforms and non-fungible tokens (NFTs) to grow their brands and generate revenue. Aspen's comprehensive, no-code platform transcends the constraints of NFT 1.0 by offering a wide range of versatile tools designed to help creators establish safe, secure, and sustainable revenue streams in web3.

<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income1@3x.png" /></a>

### **Enter: New Distribution Methods**

Aspen's tools are intentionally flexible, providing creators with optionality and resilience to a variety of business models. This enables creators to follow their passions while enjoying royalty protections and leveraging Aspen's cutting-edge distribution and marketing tools to grow their communities.

But how can creators engage their web2 audiences and help them transition to the exciting new realm of web3? Aspen's new distribution methods are the answer. Our [minting](/minting) and [marketing](/marketing) tools allow creators to distribute NFTs directly to their web2 audiences via email using single-claim links and QR codes, while also providing email wallets to ensure a seamless transition to the web3 space.&nbsp;

In this blog post, we'll explore these tools in-depth *and* show you how they can help you reach your web2 fans and increase your brand value and revenue.

### **Single-Claim Links**

Single-claim links are a powerful addition to Aspen's minting distribution tools. They enable creators to distribute NFTs to their web2 audiences with ease, bypassing the need for a crypto wallet.&nbsp;

With single-claim links, you can send personalized tokens to individual fans or promote exclusive content to a select group of supporters, landing directly in their email inbox.

The single-claim link process provides a seamless experience for both Creators and their audience. First, Creators can either create a new NFT or import an existing collection using <a target="_blank" href="https://app.aspenft.io/storefront/create">Create Mode.&nbsp;</a>

After deploying their marketing mint collection, creators can generate a unique single-claim link, which can then be shared with the target audience through various channels, such as email, social media, or any other preferred communication method.&nbsp;

This approach enables fans to effortlessly claim their NFTs and access exclusive content without the need for a crypto wallet, thus fostering a more inclusive and user-friendly experience.

<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income2@3x.png" /></a>

### **QR Code Distribution**

QR codes have become a popular method for sharing information and accessing digital content. Aspen's minting distribution tools harnesses this technology to make NFT distribution a breeze.&nbsp;

By generating a QR code for your NFT, you can easily share it with your web2 audience, allowing them to claim their digital asset by simply scanning the code.&nbsp;

Utilizing QR codes for NFT distribution offers a convenient and accessible method for both Creators and their audience. The process begins with designing and minting an NFT on <a target="_blank" href="https://app.aspenft.io/">Aspen</a>, similar to single-claim links.&nbsp;

Once the NFT is created, you can select to generate a unique QR code, which can be easily integrated into marketing materials, event promotions, or even printed on merchandise. Fans can then simply scan the QR code to claim their NFT and gain access to exclusive content, all without requiring a crypto wallet.&nbsp;

### **Email Wallets**

Aspen's minting distribution tools go beyond single-claim links and QR codes by offering email wallets for collectors. These wallets provide a normie-friendly solution for fans who aren't yet familiar with cryptocurrencies and web3.&nbsp;

With an email wallet, your fans can receive, store, and manage their NFTs using just their email address – no crypto wallet required. Here's how it works:

1. **Fans claim their NFT:** Using single-claim links or QR codes, your fans claim their NFTs.
2. **Automatic email wallet creation:** When a fan claims an NFT, Aspen automatically creates an email wallet associated with their email address.
3. **Manage NFTs via email:** Your fans can now access and manage their NFTs directly through their email, without needing to navigate the complexities of traditional crypto wallets.

Aspen's minting distribution tools are a game-changer for Creators looking to bridge the gap between web2 and web3 audiences. By leveraging single-claim links, QR code distribution, and email wallets, you can engage and grow your fanbase, regardless of their familiarity with cryptocurrencies and digital assets.

Not only do these tools help you increase brand value and revenue, but they also pave the way for a more inclusive and accessible digital landscape. As a Creator, it's essential to ensure that your content reaches as many fans as possible, and Aspen's minting distribution tools makes it easier than ever to achieve this goal.

Don't let the divide between web2 and web3 hold you back anymore. Make waves on and offline with Aspen's minting distribution tools, ready to hit inboxes near you.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income3@3x.png" /></a>

<h2>Bridging the Web2 and Web3 Divide: Engaging Your Audience with Aspen's Innovative Distribution Tools</h2>
Web3 is the new frontier for creators, and Aspen's Distribution Tools are the perfect companions for this journey. These tools are designed to help creators bridge the gap between web2 and web3, reaching out to their audience irrespective of their familiarity with cryptocurrencies and digital assets.
As the digital landscape evolves, creators are increasingly embracing the web3 movement. They are leveraging the power of online platforms and non-fungible tokens (NFTs) to grow their brands and generate revenue. Aspen's comprehensive, no-code platform transcends the constraints of NFT 1.0 by offering a wide range of versatile tools designed to help creators establish safe, secure, and sustainable revenue streams in web3.
<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income1@3x.png" /></a>
<h3>Enter: New Distribution Methods</h3>
Aspen's tools are intentionally flexible, providing creators with optionality and resilience to a variety of business models. This enables creators to follow their passions while enjoying royalty protections and leveraging Aspen's cutting-edge distribution and marketing tools to grow their communities.
But how can creators engage their web2 audiences and help them transition to the exciting new realm of web3? Aspen's new distribution methods are the answer. Our <a href="/minting">minting</a> and <a href="/marketing">marketing</a> tools allow creators to distribute NFTs directly to their web2 audiences via email using single-claim links and QR codes, while also providing email wallets to ensure a seamless transition to the web3 space. 
In this blog post, we'll explore these tools in-depth and show you how they can help you reach your web2 fans and increase your brand value and revenue.
<h3>Single-Claim Links</h3>
Single-claim links are a powerful addition to Aspen's minting distribution tools. They enable creators to distribute NFTs to their web2 audiences with ease, bypassing the need for a crypto wallet. 
With single-claim links, you can send personalized tokens to individual fans or promote exclusive content to a select group of supporters, landing directly in their email inbox.
The single-claim link process provides a seamless experience for both Creators and their audience. First, Creators can either create a new NFT or import an existing collection using <a target="_blank" href="https://app.aspenft.io/storefront/create">Create Mode. </a>
After deploying their marketing mint collection, creators can generate a unique single-claim link, which can then be shared with the target audience through various channels, such as email, social media, or any other preferred communication method. 
This approach enables fans to effortlessly claim their NFTs and access exclusive content without the need for a crypto wallet, thus fostering a more inclusive and user-friendly experience.
<a target="_blank" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income2@3x.png" /></a>
<h3>QR Code Distribution</h3>
QR codes have become a popular method for sharing information and accessing digital content. Aspen's minting distribution tools harnesses this technology to make NFT distribution a breeze. 
By generating a QR code for your NFT, you can easily share it with your web2 audience, allowing them to claim their digital asset by simply scanning the code. 
Utilizing QR codes for NFT distribution offers a convenient and accessible method for both Creators and their audience. The process begins with designing and minting an NFT on <a target="_blank" href="https://app.aspenft.io/">Aspen</a>, similar to single-claim links. 
Once the NFT is created, you can select to generate a unique QR code, which can be easily integrated into marketing materials, event promotions, or even printed on merchandise. Fans can then simply scan the QR code to claim their NFT and gain access to exclusive content, all without requiring a crypto wallet. 
<h3>Email Wallets</h3>
Aspen's minting distribution tools go beyond single-claim links and QR codes by offering email wallets for collectors. These wallets provide a normie-friendly solution for fans who aren't yet familiar with cryptocurrencies and web3. 
With an email wallet, your fans can receive, store, and manage their NFTs using just their email address – no crypto wallet required. Here's how it works:
<ol>
<li>Fans claim their NFT: Using single-claim links or QR codes, your fans claim their NFTs.</li>
<li>Automatic email wallet creation: When a fan claims an NFT, Aspen automatically creates an email wallet associated with their email address.</li>
<li>Manage NFTs via email: Your fans can now access and manage their NFTs directly through their email, without needing to navigate the complexities of traditional crypto wallets.</li>
</ol>
Aspen's minting distribution tools are a game-changer for Creators looking to bridge the gap between web2 and web3 audiences. By leveraging single-claim links, QR code distribution, and email wallets, you can engage and grow your fanbase, regardless of their familiarity with cryptocurrencies and digital assets.
Not only do these tools help you increase brand value and revenue, but they also pave the way for a more inclusive and accessible digital landscape. As a Creator, it's essential to ensure that your content reaches as many fans as possible, and Aspen's minting distribution tools makes it easier than ever to achieve this goal.
Don't let the divide between web2 and web3 hold you back anymore. Make waves on and offline with Aspen's minting distribution tools, ready to hit inboxes near you.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/4_Start-Scaling-Your-Web3-Income3@3x.png" /></a>

How to Reach Your Web2 Audiences with Aspen's Distribution Tools

## 24 Things You Can Do in the Same Amount of Time it Takes to Mint a Collection on Aspen

To show you just how easy it is to mint on Aspen, we’ve rounded up 25 daily tasks that now take the same amount of time as launching your collection (and [storefront!](/storefront))

1. Find the perfect .gif to drop in your favorite alpha Discord ![](/uploads/kramer-typing-gif.crdownload)
2. Plug your day job work into ChatGPT and make lunch plans
3. Make another SBF meme&nbsp;
4. Find 5 landing pages that say “to bring the next billion users to Web3”
5. Delete all the newsletters in your email inbox that you never get around to unsubscribing from
6. Take that serotonin walk around the block you’ve been telling yourself you’ll start
7. Export your email contacts from your [Aspen storefront](/storefront) and send your subscribers a little ‘hello’
8. Clean up your Hinge inbox
9. Protect your IP and spin up collection terms and conditions using our Template Library
10. Finally respond to those Twitter DMs
11. Avoid delivery fees and force yourself to actually call in your thai food order&nbsp;
12. Call your Mom back
13. Start that load of laundry you’ve been staring at all week
14. Walk next door for your third iced coffee (we won’t tell)
15. Try [Craiyon’s AI Image Generator](https://www.craiyon.com/)to get the creative juices flowing for your next collection
16. Make a new Airbnb wishlist to celebrate your next drop (manifesting)
17. Mute the Instagram stories of the people you went to high school with
18. Check the status of your tax returns
19. Test for any broken links on your website or social media bios
20. Register to vote ([really!](https://www.usvotefoundation.org/))
21. Water. Your. Plants.
22. In fact, have a glass of water yourself.&nbsp;
23. Troll StockX’s Release Calendar
24. Order a white noise machine from Amazon to drown out the noise of your roommate’s weird taste in music intruding on your late-night sketch sessions

Realistically, it probably took you longer to make it through this list than it would to drop a new collection on Aspen.&nbsp;

Whether you are a diehard Degen or new to the space, our no-code, Creator-centric platform transforms previously complex processes into just a few simple steps to stand up your very own Web3-based business.

So we don’t take up anymore of your time, [let’s get started.](https://app.aspenft.io/)

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

<h2>24 Things You Can Do in the Same Amount of Time it Takes to Mint a Collection on Aspen</h2>
To show you just how easy it is to mint on Aspen, we’ve rounded up 25 daily tasks that now take the same amount of time as launching your collection (and <a href="/storefront">storefront!</a>)
<ol>
<li>Find the perfect .gif to drop in your favorite alpha Discord <img src="/uploads/kramer-typing-gif.crdownload" alt=""></li>
<li>Plug your day job work into ChatGPT and make lunch plans</li>
<li>Make another SBF meme </li>
<li>Find 5 landing pages that say “to bring the next billion users to Web3”</li>
<li>Delete all the newsletters in your email inbox that you never get around to unsubscribing from</li>
<li>Take that serotonin walk around the block you’ve been telling yourself you’ll start</li>
<li>Export your email contacts from your <a href="/storefront">Aspen storefront</a> and send your subscribers a little ‘hello’</li>
<li>Clean up your Hinge inbox</li>
<li>Protect your IP and spin up collection terms and conditions using our Template Library</li>
<li>Finally respond to those Twitter DMs</li>
<li>Avoid delivery fees and force yourself to actually call in your thai food order </li>
<li>Call your Mom back</li>
<li>Start that load of laundry you’ve been staring at all week</li>
<li>Walk next door for your third iced coffee (we won’t tell)</li>
<li>Try <a href="https://www.craiyon.com/">Craiyon’s AI Image Generator</a>to get the creative juices flowing for your next collection</li>
<li>Make a new Airbnb wishlist to celebrate your next drop (manifesting)</li>
<li>Mute the Instagram stories of the people you went to high school with</li>
<li>Check the status of your tax returns</li>
<li>Test for any broken links on your website or social media bios</li>
<li>Register to vote (<a href="https://www.usvotefoundation.org/">really!</a>)</li>
<li>Water. Your. Plants.</li>
<li>In fact, have a glass of water yourself. </li>
<li>Troll StockX’s Release Calendar</li>
<li>Order a white noise machine from Amazon to drown out the noise of your roommate’s weird taste in music intruding on your late-night sketch sessions</li>
</ol>
Realistically, it probably took you longer to make it through this list than it would to drop a new collection on Aspen. 
Whether you are a diehard Degen or new to the space, our no-code, Creator-centric platform transforms previously complex processes into just a few simple steps to stand up your very own Web3-based business.
So we don’t take up anymore of your time, <a href="https://app.aspenft.io/">let’s get started.</a>
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

Better than an AI assistant, Aspen's no-code minting tools unlock the ability to power through complex mint processes in just minutes

24 Things You Can Do in the Same Amount of Time it Takes to Mint a Collection on Aspen

## **How Creators like Steinza turned to web3 to generate revenue in places web2 can’t**

If you’re guilty of listening to the same songs over and over again (no shame!) you probably missed the news that 23-year-old singer/songwriter Zachary Stein — who has recently found his way onto Spotify’s <a rel="noopener ugc nofollow" target="_blank" href="https://open.spotify.com/playlist/37i9dQZF1DXdS3lvGe1GrT?si=0567f8ccd7ba4de3">Fresh Finds</a> playlist — will be performing his first headline show this weekend at Nashville’s beloved East Room.

<img width="720" height="414" src="/images/blog/blog2/Steinza.png" />

Previously an opener for remix-rich Hallucinogenics artist, Matt Maeson, Stein (better known by stage name Steinza) has spent the last year living the aspiring musician’s dream: touring the country and meeting the fans that have propelled him to nearly a quarter of a million monthly listeners. Pretty good for someone who describes themselves as “just 23 trying to get to 24.”

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/2_Claim-your-storefront1@3x.png" /></a>

While undoubtedly surreal for an artist only five years after his high school graduation — the reality remains that following your dreams (even if they land you on stage at sold-out shows) doesn’t necessarily equate to financial success.

This month, ZipRecruiter <a rel="noopener ugc nofollow" target="_blank" href="https://www.ziprecruiter.com/Salaries/Touring-Musician-Salary#:~:text=How%20much%20does%20a%20Touring,%2Fweek%20or%20%244%2C092%2Fmonth.">released data</a> on the average annual pay in the U.S. for a touring musician coming in at an underwhelming $49,110 a year — or $23.61 an hour. On our way to catch Steinza’s show in Nashville, we realized he could be making the same amount if he had stayed in his hometown of Virginia Beach and snagged a job at In-N-Out Burger.

<img width="720" height="467" src="/images/blog/blog2/Steinza2.png" />

The recent onslaught of lawsuits against live music giants <a rel="noopener ugc nofollow" target="_blank" href="https://www.hollywoodreporter.com/business/business-news/ticketmaster-antitrust-fight-belongs-in-arbitration-1235325905/">Ticketmaster</a> and <a rel="noopener ugc nofollow" target="_blank" href="https://www.billboard.com/pro/live-nation-beats-lawsuit-high-ticket-prices/">Live Nation </a>are only the tip of the iceberg when it comes to difficulty faced by artists who were promised revenue streams and instead are looking at muddied creeks.

Sure, Taylor Swift certainly isn’t hurting for cash — but what about the independent artists like Steinza?

The dollars made from a show’s ticket sales have to first clear booking and processing fees along with taxes before even making their way to the artist’s accounts. From there, venue fees and show staffing have to be paid in addition to covering stage construction costs and liability insurance. After those deductions, artists have to split the remaining revenue with their management teams and also pay sound engineers, lighting technicians, transportation costs and cover rehearsal and travel expenses for themselves and their crew. Don’t even get us started on the recording and production costs they have to burden before they even land a touring gig.

Let’s be real: those definitely aren’t getting paid by modest merch table sales. So how do artists like Zach make playing their dreamy indie-pop for audiences worldwide a sustainable career in spite of those figures?

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/2_Claim-your-storefront2@3x.png" /></a>

### **Web3 Solutions to Web2 Problems**

Steinza’s advantage (outside of his lush vocals) is growing up in the social media age which ensured he was no stranger to the viral takeover of web3, gaining massive popularity among Creators over the last two years. Driven by taglines like “the internet you own” web3 offers enormous opportunity to the creator economy including (but certainly not limited to):

**1\.** Enabling Creators’ full ownership of their content, data, brand, and tools

**2\.** Eliminating unnecessary platforms and intermediaries between creators and their fanbase

**3\.** Transparent and direct revenue pathways based on creativity rather than ad deals, affiliates, and promotions

Considering recent statistics report that becoming a digital content creator is the <a rel="noopener ugc nofollow" target="_blank" href="http://educationandemployers.org/wp-content/uploads/2018/01/DrawingTheFuture.pdf">fourth most popular career goal</a> for Gen Z, who make up <a rel="noopener ugc nofollow" target="_blank" href="https://wallaroomedia.com/blog/social-media/tiktok-statistics/#:~:text=This%20data%20comes%20straight%20from,the%20largest%20generation%20of%20all.">60% of all TikTok users</a>, it’s no surprise that the question in Steinza’s head long before he met Aspen VP, Jeremy Williams, at a show in NYC was “how can I make web3 work for me?”

<img width="720" height="902" src="/images/blog/blog2/Steinza3.png" />

When the two connected backstage at Irving Plaza, the digital native was curious about how to find his footing in NFTs and began talking with Williams about the pressure of choosing between his dreams and establishing financial security at a time when cost of living is intimidatingly high.

While he’d heard of other artists releasing NFT collections, his main critique was that no NFT drop he’d seen had recognized the community built on a venue’s floor or captured the energy between a musician and their fans during a live performance.

Steinza wasn’t shy, either. He wasted no time before asking what creators everywhere are thinking: can NFTs *actually* deliver a mutually beneficial opportunity to increase earnings while delivering **real value** to fans — or is it all just crypto hype? And if there was a way, how the hell was he supposed to convert concert-goers into web3 wallet holders?

Williams came back to work after the weekend and Aspen took it from there.

### **Steinza Stubs: Stein’s First NFT Collection**

For the very first time on Friday, February 17th, Steinza will be bringing his IRL audience online with an exclusive offer for his Nashville audience to claim *no-cost* NFTs granting them exclusive access to a virtual screening of the show and priority access to own multimedia memories from the concert.

### Did we mention no crypto is required to claim? **<img width="600" height="600" src="/images/blog/blog2/Steinza.gif" /> Transforming Live Music Using Aspen’s NFT Distribution Tools**

Aspen’s creator-centric platform empowers users like Steinza to innovatively engage their audiences without overcomplicating the process for fans.

Let’s break down how it works.

**1\.** Concert-goers will be the only group with access to a custom QR code accessible from the East Room that takes them to Steinza’s Claim Pass mobile landing page.

**2\.** From there, visitors are asked to provide their email address to receive their Steinza Digital Ticket Stub

**3\.** Email Links to claim Steinza Stubs will be distributed Saturday, February 18th to prevent fans from missing any part of the show.

**4\.** The single-use link shared via email will direct ticket-holders to Steinza’s <a rel="noopener ugc nofollow" target="_blank" href="https://app.aspenft.io/137/contract/0x6737402750c231A79df09a82d44b91a4aE449d47">Storefront</a> on Aspen where they can claim their **free** NFT, granting them *exclusive access* to a virtual screening of the show.

**5\.** Further, NFT holders will also receive **priority access** to mint additional, individual memories (in the form of multimedia snippets) from the show, produced by <a rel="noopener ugc nofollow" target="_blank" href="https://nftytunes.xyz/">NFTYTunes</a>. More on that below.

**6\.** Once the Memories Mint goes live on Aspen, Steinza Stub holders will be the **first** to see the 125 multimedia NFTs available for sale and will have the opportunity to purchase them before the mint is opened to the public.

And just like that, Steinza’s fanbase has seamlessly made it through a complex web3 mint process with just a few clicks of a button and can revisit the spirit of his show whenever they want — at no additional cost to them.

<div><div><img width="720" height="405" src="/images/blog/blog2/Steinza4.png" /></div><div> </div></div>

### **Creators Deserve Uncomplicated Revenue**

And what’s in it for Zach? After delivering free value to his Nashville audience, he’s inviting his entire fanbase to own show memories whether they made it to the Music City or not. The collection will include 125 multimedia NFTs broken into three tiers totaling a collection value of $1,750 USD, or the equivalent of what he could generate from a <a rel="noopener ugc nofollow" target="_blank" href="https://soundcamps.com/spotify-royalties-calculator/">whopping 750,000 streams on Spotify.</a>

As of this publication, Steinza is racking up 210,000 monthly streams on Spotify. This collection, created by a show he’s already performing, offers him the ability to make in **one drop** what would otherwise take him *nearly four months* to earn.

Four months of income in one night. And what if he decided to do it for a whole leg of a tour? It would take him **less than one month** to make the annual income for a touring musician in the U.S.

### **Not in 25 Cities a Month? Not a Problem**

While Aspen’s minting and marketing tools make a perfect pair for musicians on the road, they aren’t the only creators who can massively increase their monthly income via innovative NFT integrations. Our QR code and single use distribution links are easy-to-use solutions for standard or marketing-driven mints alike.

Here’s a few of our favorite ideas for existing web3 creators:

**1\.** Incorporate a QR code to a free NFT collection at your next art show or gallery opening to thank visitors for attending. Or maybe grant them a spot on your next paid collection’s allowlist to increase the type of revenue you don’t have to split with venues or show collaborators.

**2\.** Spin up a <a rel="noopener ugc nofollow" target="_blank" href="https://wildposting.com/blog/how-to-do-a-wild-posting-campaign/">wheatpaste campaign</a> timed alongside large-scale NFT industry events with a QR code driving traffic to a Claim Link landing page to generate hype for your next mint or as a creative way to grant allowlist for an upcoming drop.

**3\.** Email Newsletter Creators, rejoice! You can bypass the QR code step and distribute single-use NFT claim links directly to some, any or all of your contacts for a web3-approved way to deliver members-only content or surprise your readers with a freebie.

To date, it’s been too complicated to make money in web3 — and wasn’t the whole point that it’d be easier? Aspen simplifies the process for Creators to design, build, and deliver experiences their customers, fans and communities love, regardless of their experience in crypto, NFTs or even ecommerce.

Whether you are a diehard degen or new to the space, our no-code, Creator-centric platform transforms previously complex processes into just a few simple steps to stand up your very own Web3-based business.

Note: our Minting and Marketing tools are currently only available with an Early Access Pass and are launching to the public this Spring.

If you’re reading this and are looking to get started now, <a rel="noopener ugc nofollow" target="_blank" href="https://twitter.com/drjeremynft">get in touch.</a>

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/2_Claim-your-storefront3@3x.png" /></a>

<h2>How Creators like Steinza turned to web3 to generate revenue in places web2 can’t</h2>
If you’re guilty of listening to the same songs over and over again (no shame!) you probably missed the news that 23-year-old singer/songwriter Zachary Stein — who has recently found his way onto Spotify’s <a rel="noopener ugc nofollow" target="_blank" href="https://open.spotify.com/playlist/37i9dQZF1DXdS3lvGe1GrT?si=0567f8ccd7ba4de3">Fresh Finds</a> playlist — will be performing his first headline show this weekend at Nashville’s beloved East Room.
<img width="720" height="414" src="/images/blog/blog2/Steinza.png" />
Previously an opener for remix-rich Hallucinogenics artist, Matt Maeson, Stein (better known by stage name Steinza) has spent the last year living the aspiring musician’s dream: touring the country and meeting the fans that have propelled him to nearly a quarter of a million monthly listeners. Pretty good for someone who describes themselves as “just 23 trying to get to 24.”
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/2_Claim-your-storefront1@3x.png" /></a>
While undoubtedly surreal for an artist only five years after his high school graduation — the reality remains that following your dreams (even if they land you on stage at sold-out shows) doesn’t necessarily equate to financial success.
This month, ZipRecruiter <a rel="noopener ugc nofollow" target="_blank" href="https://www.ziprecruiter.com/Salaries/Touring-Musician-Salary#:~:text=How%20much%20does%20a%20Touring,%2Fweek%20or%20%244%2C092%2Fmonth.">released data</a> on the average annual pay in the U.S. for a touring musician coming in at an underwhelming $49,110 a year — or $23.61 an hour. On our way to catch Steinza’s show in Nashville, we realized he could be making the same amount if he had stayed in his hometown of Virginia Beach and snagged a job at In-N-Out Burger.
<img width="720" height="467" src="/images/blog/blog2/Steinza2.png" />
The recent onslaught of lawsuits against live music giants <a rel="noopener ugc nofollow" target="_blank" href="https://www.hollywoodreporter.com/business/business-news/ticketmaster-antitrust-fight-belongs-in-arbitration-1235325905/">Ticketmaster</a> and <a rel="noopener ugc nofollow" target="_blank" href="https://www.billboard.com/pro/live-nation-beats-lawsuit-high-ticket-prices/">Live Nation </a>are only the tip of the iceberg when it comes to difficulty faced by artists who were promised revenue streams and instead are looking at muddied creeks.
Sure, Taylor Swift certainly isn’t hurting for cash — but what about the independent artists like Steinza?
The dollars made from a show’s ticket sales have to first clear booking and processing fees along with taxes before even making their way to the artist’s accounts. From there, venue fees and show staffing have to be paid in addition to covering stage construction costs and liability insurance. After those deductions, artists have to split the remaining revenue with their management teams and also pay sound engineers, lighting technicians, transportation costs and cover rehearsal and travel expenses for themselves and their crew. Don’t even get us started on the recording and production costs they have to burden before they even land a touring gig.
Let’s be real: those definitely aren’t getting paid by modest merch table sales. So how do artists like Zach make playing their dreamy indie-pop for audiences worldwide a sustainable career in spite of those figures?
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Square CTA" src="/images/blog/CTA/2_Claim-your-storefront2@3x.png" /></a>
<h3>Web3 Solutions to Web2 Problems</h3>
Steinza’s advantage (outside of his lush vocals) is growing up in the social media age which ensured he was no stranger to the viral takeover of web3, gaining massive popularity among Creators over the last two years. Driven by taglines like “the internet you own” web3 offers enormous opportunity to the creator economy including (but certainly not limited to):
1. Enabling Creators’ full ownership of their content, data, brand, and tools
2. Eliminating unnecessary platforms and intermediaries between creators and their fanbase
3. Transparent and direct revenue pathways based on creativity rather than ad deals, affiliates, and promotions
Considering recent statistics report that becoming a digital content creator is the <a rel="noopener ugc nofollow" target="_blank" href="http://educationandemployers.org/wp-content/uploads/2018/01/DrawingTheFuture.pdf">fourth most popular career goal</a> for Gen Z, who make up <a rel="noopener ugc nofollow" target="_blank" href="https://wallaroomedia.com/blog/social-media/tiktok-statistics/#:~:text=This%20data%20comes%20straight%20from,the%20largest%20generation%20of%20all.">60% of all TikTok users</a>, it’s no surprise that the question in Steinza’s head long before he met Aspen VP, Jeremy Williams, at a show in NYC was “how can I make web3 work for me?”
<img width="720" height="902" src="/images/blog/blog2/Steinza3.png" />
When the two connected backstage at Irving Plaza, the digital native was curious about how to find his footing in NFTs and began talking with Williams about the pressure of choosing between his dreams and establishing financial security at a time when cost of living is intimidatingly high.
While he’d heard of other artists releasing NFT collections, his main critique was that no NFT drop he’d seen had recognized the community built on a venue’s floor or captured the energy between a musician and their fans during a live performance.
Steinza wasn’t shy, either. He wasted no time before asking what creators everywhere are thinking: can NFTs actually deliver a mutually beneficial opportunity to increase earnings while delivering real value to fans — or is it all just crypto hype? And if there was a way, how the hell was he supposed to convert concert-goers into web3 wallet holders?
Williams came back to work after the weekend and Aspen took it from there.
<h3>Steinza Stubs: Stein’s First NFT Collection</h3>
For the very first time on Friday, February 17th, Steinza will be bringing his IRL audience online with an exclusive offer for his Nashville audience to claim no-cost NFTs granting them exclusive access to a virtual screening of the show and priority access to own multimedia memories from the concert.
<h3>Did we mention no crypto is required to claim? <img width="600" height="600" src="/images/blog/blog2/Steinza.gif" /> Transforming Live Music Using Aspen’s NFT Distribution Tools</h3>
Aspen’s creator-centric platform empowers users like Steinza to innovatively engage their audiences without overcomplicating the process for fans.
Let’s break down how it works.
1. Concert-goers will be the only group with access to a custom QR code accessible from the East Room that takes them to Steinza’s Claim Pass mobile landing page.
2. From there, visitors are asked to provide their email address to receive their Steinza Digital Ticket Stub
3. Email Links to claim Steinza Stubs will be distributed Saturday, February 18th to prevent fans from missing any part of the show.
4. The single-use link shared via email will direct ticket-holders to Steinza’s <a rel="noopener ugc nofollow" target="_blank" href="https://app.aspenft.io/137/contract/0x6737402750c231A79df09a82d44b91a4aE449d47">Storefront</a> on Aspen where they can claim their free NFT, granting them exclusive access to a virtual screening of the show.
5. Further, NFT holders will also receive priority access to mint additional, individual memories (in the form of multimedia snippets) from the show, produced by <a rel="noopener ugc nofollow" target="_blank" href="https://nftytunes.xyz/">NFTYTunes</a>. More on that below.
6. Once the Memories Mint goes live on Aspen, Steinza Stub holders will be the first to see the 125 multimedia NFTs available for sale and will have the opportunity to purchase them before the mint is opened to the public.
And just like that, Steinza’s fanbase has seamlessly made it through a complex web3 mint process with just a few clicks of a button and can revisit the spirit of his show whenever they want — at no additional cost to them.
<div><div><img width="720" height="405" src="/images/blog/blog2/Steinza4.png" /></div><div> </div></div>
<h3>Creators Deserve Uncomplicated Revenue</h3>
And what’s in it for Zach? After delivering free value to his Nashville audience, he’s inviting his entire fanbase to own show memories whether they made it to the Music City or not. The collection will include 125 multimedia NFTs broken into three tiers totaling a collection value of $1,750 USD, or the equivalent of what he could generate from a <a rel="noopener ugc nofollow" target="_blank" href="https://soundcamps.com/spotify-royalties-calculator/">whopping 750,000 streams on Spotify.</a>
As of this publication, Steinza is racking up 210,000 monthly streams on Spotify. This collection, created by a show he’s already performing, offers him the ability to make in one drop what would otherwise take him nearly four months to earn.
Four months of income in one night. And what if he decided to do it for a whole leg of a tour? It would take him less than one month to make the annual income for a touring musician in the U.S.
<h3>Not in 25 Cities a Month? Not a Problem</h3>
While Aspen’s minting and marketing tools make a perfect pair for musicians on the road, they aren’t the only creators who can massively increase their monthly income via innovative NFT integrations. Our QR code and single use distribution links are easy-to-use solutions for standard or marketing-driven mints alike.
Here’s a few of our favorite ideas for existing web3 creators:
1. Incorporate a QR code to a free NFT collection at your next art show or gallery opening to thank visitors for attending. Or maybe grant them a spot on your next paid collection’s allowlist to increase the type of revenue you don’t have to split with venues or show collaborators.
2. Spin up a <a rel="noopener ugc nofollow" target="_blank" href="https://wildposting.com/blog/how-to-do-a-wild-posting-campaign/">wheatpaste campaign</a> timed alongside large-scale NFT industry events with a QR code driving traffic to a Claim Link landing page to generate hype for your next mint or as a creative way to grant allowlist for an upcoming drop.
3. Email Newsletter Creators, rejoice! You can bypass the QR code step and distribute single-use NFT claim links directly to some, any or all of your contacts for a web3-approved way to deliver members-only content or surprise your readers with a freebie.
To date, it’s been too complicated to make money in web3 — and wasn’t the whole point that it’d be easier? Aspen simplifies the process for Creators to design, build, and deliver experiences their customers, fans and communities love, regardless of their experience in crypto, NFTs or even ecommerce.
Whether you are a diehard degen or new to the space, our no-code, Creator-centric platform transforms previously complex processes into just a few simple steps to stand up your very own Web3-based business.
Note: our Minting and Marketing tools are currently only available with an Early Access Pass and are launching to the public this Spring.
If you’re reading this and are looking to get started now, <a rel="noopener ugc nofollow" target="_blank" href="https://twitter.com/drjeremynft">get in touch.</a>
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/2_Claim-your-storefront3@3x.png" /></a>

How Creators like Steinza turned to web3

## **Definitive Gift Guide for Degens**

We’ve read all the gift guides this year suggesting Dogecoin socks as stocking stuffers and surprising a loved one with the Metavertu and — while neither of those ideas don’t work — they feel a lot like normie presents adapted for a brother-in-law you heard was ‘into crypto.’

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/1_Hit-Project-Targets-Launch-Studio1@3x.png" /></a>

To avoid more socks this season, we got to work assembling a by-degen, for-degen gift guide to help you out this holiday season. The best part? We’ve adapted it for year-round utility to include those who don’t celebrate western holidays.

For those of us on the proverbial holiday clock, we know it’s ticking. Let’s dive in! <img width="1920" height="1080" src="/images/blog/Gift-Guide.png" />

### **For the Normie Looking to Gift the Degen in Their Life ⬇️**

We know we know, no more Bitcoin Bar Lights or books on doing your taxes. If you’re looking for degen-approved gifts that don’t require a crypto wallet to purchase, you’re in the right place! Here’s our top picks for how to celebrate a special day with your NFT-obsessed loved one that doesn’t end up in googling USD to ETH conversation rates:

#### Hardware Wallet

A hardware wallet is a perfect gift for any NFT degen who takes their crypto security seriously. These physical devices offer a secure way to store and manage cryptocurrency and NFT assets, protecting them from online threats like hacking and phishing attacks.

Plus, hardware wallets are portable and easy to use, making them a convenient and practical gift for any crypto enthusiast. So consider giving the gift of security and peace of mind with a hardware wallet this holiday season.

💲 Affordable: [Safepal](https://www.safepal.com/)

💲💲 Advanced Security Features: [Tezor](https://trezor.io/)

💲💲💲 Most Popular: [Ledger](https://www.ledger.com/)

#### CoinVoucher

If you’re not well-versed in the world of crypto — consider this a crypto gift card! These prepaid cards allow the recipient to easily redeem them for a variety of popular cryptocurrencies, including Bitcoin, Ethereum, and more, all without the need for a crypto wallet. 💳

They’re a convenient and secure way for normies to cover their loved ones’ next purchase (or gas fees), making them a perfect gift for the NFT degen in your life.

➡️ [Get Started](https://cryptovoucher.io/)

#### Noise Canceling Headphones

Got a gamer on your hands? Give the gift of distraction-free gaming! Noise canceling headphones make a great gift for any degen gamer looking to immerse themselves in their favorite games without distractions. These headphones use advanced technology to cancel out external noise, allowing the wearer to focus on their gameplay without intrusion from outside surroundings. They’re also comfortable to wear and offer excellent sound quality, making them a practical and enjoyable gift for any degen gamer.

💲 Affordable: [Razer Kraken V3 Headset](https://www.razer.com/gaming-headsets/razer-kraken-v3-x)

💲💲 Wired: [Razer Blackshark V2 Headset](https://www.razer.com/gaming-headsets/razer-blackshark-v2)

💲💲💲 Wireless: [HyperX Cloud Alpha Wireless Headset](https://hyperx.com/products/hyperx-cloud-alpha-wireless?variant=42135502422173&amp;currency=USD&amp;gclid=Cj0KCQiA14WdBhD8ARIsANao07hboZDoL-l4Yhd1n0Mh_3L1dozBqSjLUqOyVYZuO2yZOxHeWkU4SPQaAg0pEALw_wcB)

No-Crypto Required Digital Display

Looking for the perfect holiday gift for the art-loving, tech-savvy degen in your life? Consider the Meural Smart WiFi Photo Frame! This sleek and modern digital picture frame not only displays traditional digital photos, but also allows the recipient to showcase their prized NFT collection. The best part? No need to purchase cryptocurrency or go through the hassle of uploading NFTs during checkout. Simply connect the frame to the internet via WiFi and control it all through a convenient smartphone app!

➡️ Find the Frame [HERE](https://www.netgear.com/home/digital-art-canvas/photoframe/)

While you’re at it, pick up a copy of [The NFT Handbook](https://www.amazon.com/NFT-Handbook-Course-Non-Fungible-Revealed-ebook/dp/B09PPRGHSZ?crid=FD4ZOUPJW5BY&amp;keywords=nft+book&amp;qid=1643621560&amp;refinements=p_n_publication_date:1250226011&amp;rnid=1250225011&amp;s=books&amp;sprefix=nft+book,aps,458&amp;sr=1-2&amp;linkCode=sl1&amp;tag=andzol-20&amp;linkId=69708d2debf62fae366e14ef61fe421d&amp;language=en_US&amp;ref_=as_li_ss_tl) or [NFTs For Dummies](https://www.amazon.com/NFTs-Dummies-Tiana-Laurence/dp/1119843316?crid=3HQZVKRIMRCC5&amp;keywords=nft+book&amp;qid=1662553579&amp;sprefix=nft+boo,aps,161&amp;sr=8-10&amp;linkCode=sl1&amp;tag=andzol-20&amp;linkId=d7dbf7a7a3690a81d059628b2a6bfe38&amp;language=en_US&amp;ref_=as_li_ss_tl) for yourself to learn a little bit about your loved one’s vibrant online world.

### **Our Top Picks for Degen to Degen Gifting ⬇️**

Some of your closest crypto confidants might live oceans away — we get it. This comprehensive list covers everything from your neighborhood crew, to your group chat where you complain about gas fees — all the way to the connections you may only have a Twitter handle, Discord username or wallet address for.

#### Bring Digital To Life with a Physical Display — Degen Style

Turn a friend’s favorite NFT into a tangible treasure with Infinite Objects or Flexy! These companies offer the ability to create physical copies of digital NFTs, allowing you to bring a loved one’s favorite collectibles to life. Give the gift of a physical NFT to the degen in your life and watch their face light up as they unwrap a one-of-a-kind collectible made with durable, high-quality materials.

➡️ [Explore Infinite Objects](https://infiniteobjects.com/)

➡️ [Explore Flexy](https://flexynfts.io/)

Looking for something more wallet-friendly? (no pun intended) Turn their NFTs into a piece of custom merch using [Pixels](https://pixels.com/printnfts)! Just be sure you’re not violating any usage rights before you get started. Learn more about NFTs with Terms and Conditions [HERE](/blog/aspen-solves-for-legal-in-web3)

#### Delight Art Collectors with a Tender Pass

The perfect gift for the art collector in your life! A Tender Pass unlocks access to unique collaborations with up-and-coming artists, novel curation tools, collector insights and engaging community channels. On top of the utility perks, every Pass helps grow the Tender ecosystem and supports the entire generative art lifecycle from creation to collection.

➡️ Learn more or mint pass [HERE](https://tender.art/pass)

#### Make memories and meet them at your nearest NFT conference!

Whether you’re headed to [NFT Paris](https://www.nftparis.xyz/), [Expoverse](https://goexpoverse.com/), or [Consensus 2023](https://consensus.coindesk.com/), snagging an extra ticket for another degen in your life makes a great gift!

Attending an NFT conference is a great opportunity to network with other crypto enthusiasts and learn about the latest developments in the NFT space. Conference passes often come with access to exclusive events and parties, giving your friend the chance to meet with industry leaders and VIPs

➡️ Stay up to date on 2023 events and access event registration pages [HERE](https://influencermarketinghub.com/nft-events/)

#### Mint personalized holiday cards using a no-code platform!

Skip snail mail this year and create a personalized holiday card collection to drop to friends for a degen-approved way to send holiday cheer.

For an easy lift, select a no-code NFT platform that allows you to create and mint your own NFTs, like [Aspen](https://aspenft.io/).

Once you’ve chosen a platform, you’ll need to create an account and follow the steps to mint your own NFT. This will typically involve uploading an image or design for your holiday card, as well as adding any additional details or information you’d like to include. Once you’ve finished creating your NFT holiday card, you can then send it to your friends as a special holiday gift.

Recipients will be able to view and collect the NFT holiday card using a wallet that is compatible with the platform you used to mint the NFT.

#### Make it easy, buy them an NFT

Shopping online just got easier — you don’t even have to splurge for expedited shipping if you’re running a bit behind! Buying an NFT from a friend’s favorite collection is a great way to personalize your gift giving while simultaneously supporting independent creators. Once you’ve purchased the NFT you’d like to give, make sure you double check the recipient’s wallet address to ensure you’re transferring to the correct wallet and confirm the transaction.

So easy you could (and should) do it again.

#### Host a Virtual Holiday Party

Put your virtual land to festive use! Throwing a holiday party in Decentraland or Sandbox is an amazing way to celebrate the season with your international NFT friends! Invite your entire degen network to join the party by sharing the coordinates of your land with them and deck the virtual halls with holiday-themed NFTs and other festive decorations. Keep guests entertained by hosting an NFT gift exchange or a virtual snowball fight. Don’t forget to add some holiday cheer with a playlist of festive music!

Hint: You can even use our Personalized Holiday Cards idea as invitations

#### Snag a Subscription to an NFT Newsletter

We’re big fans of subscription based gifts. One of our fave newsletters, The Defiant, would make a great holiday gift for a friend who is interested in the world of decentralized technology and crypto. The Defiant offers daily news and analysis on the latest developments in the web3 space, as well as in-depth articles and interviews with industry leaders.

With a subscription, your fellow degen will have access to valuable content, stay up-to-date on the latest happenings in the world of decentralized technology and support independent journalism to ensure that The Defiant can continue to produce high-quality content for the web3 community.

➡️ Check out subscription options [HERE](https://thedefiant.io/go-premium)

### **A Few Ideas for Creators Looking to Thank Their Collectors ⬇️**

Whether it’s because you’ve found a little holiday spirit, you’re looking to celebrate a collection anniversary, or you’re just looking for a way to say ‘Thank You’ to the collectors who supported you along the way, we’ve got you covered.

#### Send Collectors Physical Prints

[Beyond Print](https://beyondprint.eu/) and [GEMIT](https://gemit.io/) offer NFT printing services that specialize in producing high-quality prints from digital files. Both platforms offer a range of print materials and sizes, and can help the artist create stunning prints that are perfect for gift-giving during the holiday (or any) season.

If you’re working at a smaller scale and are looking to incorporate a more personal touch, you could even create physical versions of your own work yourself, using specialized printing equipment and materials. This is definitely a more hands-on approach — but allows you to have more control over the final product and potentially save on costs. Plus, creating the prints themselves can be a fun and festive way to connect with your growing community.

If you have a larger following than hand-made copies will allow, consider opening up a commissions request list for top collectors — offering IRL works such as canvas paintings, murals, art installations, home décor, and other tangible household items.

#### We Heard Santa Does Airdrops Now

Airdropping free NFTs to engaged collectors is a great way for web3 creators to show their appreciation and thank their most loyal fans. This not only incentivizes collectors to remain engaged with your work, but also provides a special surprise and unexpected gift.

Airdropping no-cost NFTs can also be a great way to showcase work that never made it to market or draft work that you didn’t include in a previous collection. With Aspen’s marketing tools — your distribution options expand further! Use QR code or email claim links to connect rewarding your collectors with new or existing marketing campaigns.

Whichever way you go about it, airdropping NFTs is a thoughtful and generous gesture that is sure to be appreciated by collectors.

#### Say Thank You in Crypto

Reimbursing gas fees paid by collectors who minted can be a great way to show your appreciation and thank your community this holiday season. Gas fees can be a significant expense for collectors, especially if they are minting multiple NFTs. By reimbursing these fees, you can demonstrate your gratitude and help offset some of the costs associated with collecting your NFTs during the time of year where everybody could use a little more in their wallet.

#### Release Collector-Only Content

Say thanks to collectors this holiday season (or any time of year) by giving them access to exclusive, collectors-only content! This could include behind-the-scenes footage or photos from the creation process, early drafts or sketches of the NFTs, or exclusive interviews and Q&A sessions with you and your team.

This unique experience will make them feel appreciated and foster a sense of community around your work to help you jingle all the way into next holiday season.

#### Grant Allowlist Spots for Your Next Release

Looking for a low-cost, low-effort way to share your gratitude? Add previous collectors to your next collection’s allowlist! For our newer creators, an allowlist is a list of collectors who are given priority access to purchase NFTs from a new collection before it is released to the general public.

By granting your previous collectors allowlist spots, you can show your appreciation for their support and engagement with your work while simultaneously building anticipation and excitement for your next release.

### **We Can’t Forget Collectors Looking to Give Back to the Creators Supplying the Ecosystem with Incredible Work ⬇️**

Show your support for your favorite Creators this holiday season (and every season!) by helping them find new community members and increasing their online visibility!

It can be difficult for creators to manage their entire business and grow their online presence at the same time. Creating and promoting their work requires a significant amount of time and energy, and it can be challenging to balance these tasks with the day-to-day responsibilities of running a project.

As a result, many creators struggle to get their work seen by a wider audience and increase their visibility online. This is where collectors can step in and help. By taking the initiative to promote a creator’s work and help them grow their online presence, collectors can make a big impact on a creator’s success. This not only helps the creator, but it also gives collectors the opportunity to support and engage with the art community in a meaningful way.

Here’s two ways to get started

➡️ Feature the Creator in your Digital Galleries!

Whether you create a folder on [Aspen](https://aspenft.io/) and share your Gallery Link or feature the Creator’s work in a Gallery, Collection or Square on [deca.art](https://deca.art/), virtual community platforms are a great place to give some of your favorite creators an end of the year shout-out.

➡️ Post on Social Media

Creators are constantly looking to expand their audience and chances are, if you love their work — someone you know might love it too! By writing and posting a Twitter thread, sharing their work on your Instagram Stories or retweeting the Creator’s original posts to increase their amplification, it can go a long way!

#### **One last note from us and we’ll let you get to work!**

If you’re struggling to find something your degen loved one will love to open this season — remember that NFT aficionados come in all shapes and sizes, and have a wide range of interests and passions.

Don’t settle for a generic NFT gift that doesn’t speak to their interests. Use this guide and take the time to find something that they will truly love and appreciate. 💜

Whether you‘re shopping for a tech-savvy art lover, an immersive gamer, or a crypto security expert, go the extra mile and find something that will truly delight your degen this holiday season. 🎁

Time to get degenerous!

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/1_Hit-Project-Targets-Launch-Studio3@3x.png" /></a>

<h2>Definitive Gift Guide for Degens</h2>
We’ve read all the gift guides this year suggesting Dogecoin socks as stocking stuffers and surprising a loved one with the Metavertu and — while neither of those ideas don’t work — they feel a lot like normie presents adapted for a brother-in-law you heard was ‘into crypto.’
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="/images/blog/CTA/1_Hit-Project-Targets-Launch-Studio1@3x.png" /></a>
To avoid more socks this season, we got to work assembling a by-degen, for-degen gift guide to help you out this holiday season. The best part? We’ve adapted it for year-round utility to include those who don’t celebrate western holidays.
For those of us on the proverbial holiday clock, we know it’s ticking. Let’s dive in! <img width="1920" height="1080" src="/images/blog/Gift-Guide.png" />
<h3>For the Normie Looking to Gift the Degen in Their Life ⬇️</h3>
We know we know, no more Bitcoin Bar Lights or books on doing your taxes. If you’re looking for degen-approved gifts that don’t require a crypto wallet to purchase, you’re in the right place! Here’s our top picks for how to celebrate a special day with your NFT-obsessed loved one that doesn’t end up in googling USD to ETH conversation rates:
<h4>Hardware Wallet</h4>
A hardware wallet is a perfect gift for any NFT degen who takes their crypto security seriously. These physical devices offer a secure way to store and manage cryptocurrency and NFT assets, protecting them from online threats like hacking and phishing attacks.
Plus, hardware wallets are portable and easy to use, making them a convenient and practical gift for any crypto enthusiast. So consider giving the gift of security and peace of mind with a hardware wallet this holiday season.
💲 Affordable: <a href="https://www.safepal.com/">Safepal</a>
💲💲 Advanced Security Features: <a href="https://trezor.io/">Tezor</a>
💲💲💲 Most Popular: <a href="https://www.ledger.com/">Ledger</a>
<h4>CoinVoucher</h4>
If you’re not well-versed in the world of crypto — consider this a crypto gift card! These prepaid cards allow the recipient to easily redeem them for a variety of popular cryptocurrencies, including Bitcoin, Ethereum, and more, all without the need for a crypto wallet. 💳
They’re a convenient and secure way for normies to cover their loved ones’ next purchase (or gas fees), making them a perfect gift for the NFT degen in your life.
➡️ <a href="https://cryptovoucher.io/">Get Started</a>
<h4>Noise Canceling Headphones</h4>
Got a gamer on your hands? Give the gift of distraction-free gaming! Noise canceling headphones make a great gift for any degen gamer looking to immerse themselves in their favorite games without distractions. These headphones use advanced technology to cancel out external noise, allowing the wearer to focus on their gameplay without intrusion from outside surroundings. They’re also comfortable to wear and offer excellent sound quality, making them a practical and enjoyable gift for any degen gamer.
💲 Affordable: <a href="https://www.razer.com/gaming-headsets/razer-kraken-v3-x">Razer Kraken V3 Headset</a>
💲💲 Wired: <a href="https://www.razer.com/gaming-headsets/razer-blackshark-v2">Razer Blackshark V2 Headset</a>
💲💲💲 Wireless: <a href="https://hyperx.com/products/hyperx-cloud-alpha-wireless?variant=42135502422173&amp;currency=USD&amp;gclid=Cj0KCQiA14WdBhD8ARIsANao07hboZDoL-l4Yhd1n0Mh_3L1dozBqSjLUqOyVYZuO2yZOxHeWkU4SPQaAg0pEALw_wcB">HyperX Cloud Alpha Wireless Headset</a>
No-Crypto Required Digital Display
Looking for the perfect holiday gift for the art-loving, tech-savvy degen in your life? Consider the Meural Smart WiFi Photo Frame! This sleek and modern digital picture frame not only displays traditional digital photos, but also allows the recipient to showcase their prized NFT collection. The best part? No need to purchase cryptocurrency or go through the hassle of uploading NFTs during checkout. Simply connect the frame to the internet via WiFi and control it all through a convenient smartphone app!
➡️ Find the Frame <a href="https://www.netgear.com/home/digital-art-canvas/photoframe/">HERE</a>
While you’re at it, pick up a copy of <a href="https://www.amazon.com/NFT-Handbook-Course-Non-Fungible-Revealed-ebook/dp/B09PPRGHSZ?crid=FD4ZOUPJW5BY&amp;keywords=nft+book&amp;qid=1643621560&amp;refinements=p_n_publication_date:1250226011&amp;rnid=1250225011&amp;s=books&amp;sprefix=nft+book,aps,458&amp;sr=1-2&amp;linkCode=sl1&amp;tag=andzol-20&amp;linkId=69708d2debf62fae366e14ef61fe421d&amp;language=en_US&amp;ref_=as_li_ss_tl">The NFT Handbook</a> or <a href="https://www.amazon.com/NFTs-Dummies-Tiana-Laurence/dp/1119843316?crid=3HQZVKRIMRCC5&amp;keywords=nft+book&amp;qid=1662553579&amp;sprefix=nft+boo,aps,161&amp;sr=8-10&amp;linkCode=sl1&amp;tag=andzol-20&amp;linkId=d7dbf7a7a3690a81d059628b2a6bfe38&amp;language=en_US&amp;ref_=as_li_ss_tl">NFTs For Dummies</a> for yourself to learn a little bit about your loved one’s vibrant online world.
<h3>Our Top Picks for Degen to Degen Gifting ⬇️</h3>
Some of your closest crypto confidants might live oceans away — we get it. This comprehensive list covers everything from your neighborhood crew, to your group chat where you complain about gas fees — all the way to the connections you may only have a Twitter handle, Discord username or wallet address for.
<h4>Bring Digital To Life with a Physical Display — Degen Style</h4>
Turn a friend’s favorite NFT into a tangible treasure with Infinite Objects or Flexy! These companies offer the ability to create physical copies of digital NFTs, allowing you to bring a loved one’s favorite collectibles to life. Give the gift of a physical NFT to the degen in your life and watch their face light up as they unwrap a one-of-a-kind collectible made with durable, high-quality materials.
➡️ <a href="https://infiniteobjects.com/">Explore Infinite Objects</a>
➡️ <a href="https://flexynfts.io/">Explore Flexy</a>
Looking for something more wallet-friendly? (no pun intended) Turn their NFTs into a piece of custom merch using <a href="https://pixels.com/printnfts">Pixels</a>! Just be sure you’re not violating any usage rights before you get started. Learn more about NFTs with Terms and Conditions <a href="/blog/aspen-solves-for-legal-in-web3">HERE</a>
<h4>Delight Art Collectors with a Tender Pass</h4>
The perfect gift for the art collector in your life! A Tender Pass unlocks access to unique collaborations with up-and-coming artists, novel curation tools, collector insights and engaging community channels. On top of the utility perks, every Pass helps grow the Tender ecosystem and supports the entire generative art lifecycle from creation to collection.
➡️ Learn more or mint pass <a href="https://tender.art/pass">HERE</a>
<h4>Make memories and meet them at your nearest NFT conference!</h4>
Whether you’re headed to <a href="https://www.nftparis.xyz/">NFT Paris</a>, <a href="https://goexpoverse.com/">Expoverse</a>, or <a href="https://consensus.coindesk.com/">Consensus 2023</a>, snagging an extra ticket for another degen in your life makes a great gift!
Attending an NFT conference is a great opportunity to network with other crypto enthusiasts and learn about the latest developments in the NFT space. Conference passes often come with access to exclusive events and parties, giving your friend the chance to meet with industry leaders and VIPs
➡️ Stay up to date on 2023 events and access event registration pages <a href="https://influencermarketinghub.com/nft-events/">HERE</a>
<h4>Mint personalized holiday cards using a no-code platform!</h4>
Skip snail mail this year and create a personalized holiday card collection to drop to friends for a degen-approved way to send holiday cheer.
For an easy lift, select a no-code NFT platform that allows you to create and mint your own NFTs, like <a href="https://aspenft.io/">Aspen</a>.
Once you’ve chosen a platform, you’ll need to create an account and follow the steps to mint your own NFT. This will typically involve uploading an image or design for your holiday card, as well as adding any additional details or information you’d like to include. Once you’ve finished creating your NFT holiday card, you can then send it to your friends as a special holiday gift.
Recipients will be able to view and collect the NFT holiday card using a wallet that is compatible with the platform you used to mint the NFT.
<h4>Make it easy, buy them an NFT</h4>
Shopping online just got easier — you don’t even have to splurge for expedited shipping if you’re running a bit behind! Buying an NFT from a friend’s favorite collection is a great way to personalize your gift giving while simultaneously supporting independent creators. Once you’ve purchased the NFT you’d like to give, make sure you double check the recipient’s wallet address to ensure you’re transferring to the correct wallet and confirm the transaction.
So easy you could (and should) do it again.
<h4>Host a Virtual Holiday Party</h4>
Put your virtual land to festive use! Throwing a holiday party in Decentraland or Sandbox is an amazing way to celebrate the season with your international NFT friends! Invite your entire degen network to join the party by sharing the coordinates of your land with them and deck the virtual halls with holiday-themed NFTs and other festive decorations. Keep guests entertained by hosting an NFT gift exchange or a virtual snowball fight. Don’t forget to add some holiday cheer with a playlist of festive music!
Hint: You can even use our Personalized Holiday Cards idea as invitations
<h4>Snag a Subscription to an NFT Newsletter</h4>
We’re big fans of subscription based gifts. One of our fave newsletters, The Defiant, would make a great holiday gift for a friend who is interested in the world of decentralized technology and crypto. The Defiant offers daily news and analysis on the latest developments in the web3 space, as well as in-depth articles and interviews with industry leaders.
With a subscription, your fellow degen will have access to valuable content, stay up-to-date on the latest happenings in the world of decentralized technology and support independent journalism to ensure that The Defiant can continue to produce high-quality content for the web3 community.
➡️ Check out subscription options <a href="https://thedefiant.io/go-premium">HERE</a>
<h3>A Few Ideas for Creators Looking to Thank Their Collectors ⬇️</h3>
Whether it’s because you’ve found a little holiday spirit, you’re looking to celebrate a collection anniversary, or you’re just looking for a way to say ‘Thank You’ to the collectors who supported you along the way, we’ve got you covered.
<h4>Send Collectors Physical Prints</h4>
<a href="https://beyondprint.eu/">Beyond Print</a> and <a href="https://gemit.io/">GEMIT</a> offer NFT printing services that specialize in producing high-quality prints from digital files. Both platforms offer a range of print materials and sizes, and can help the artist create stunning prints that are perfect for gift-giving during the holiday (or any) season.
If you’re working at a smaller scale and are looking to incorporate a more personal touch, you could even create physical versions of your own work yourself, using specialized printing equipment and materials. This is definitely a more hands-on approach — but allows you to have more control over the final product and potentially save on costs. Plus, creating the prints themselves can be a fun and festive way to connect with your growing community.
If you have a larger following than hand-made copies will allow, consider opening up a commissions request list for top collectors — offering IRL works such as canvas paintings, murals, art installations, home décor, and other tangible household items.
<h4>We Heard Santa Does Airdrops Now</h4>
Airdropping free NFTs to engaged collectors is a great way for web3 creators to show their appreciation and thank their most loyal fans. This not only incentivizes collectors to remain engaged with your work, but also provides a special surprise and unexpected gift.
Airdropping no-cost NFTs can also be a great way to showcase work that never made it to market or draft work that you didn’t include in a previous collection. With Aspen’s marketing tools — your distribution options expand further! Use QR code or email claim links to connect rewarding your collectors with new or existing marketing campaigns.
Whichever way you go about it, airdropping NFTs is a thoughtful and generous gesture that is sure to be appreciated by collectors.
<h4>Say Thank You in Crypto</h4>
Reimbursing gas fees paid by collectors who minted can be a great way to show your appreciation and thank your community this holiday season. Gas fees can be a significant expense for collectors, especially if they are minting multiple NFTs. By reimbursing these fees, you can demonstrate your gratitude and help offset some of the costs associated with collecting your NFTs during the time of year where everybody could use a little more in their wallet.
<h4>Release Collector-Only Content</h4>
Say thanks to collectors this holiday season (or any time of year) by giving them access to exclusive, collectors-only content! This could include behind-the-scenes footage or photos from the creation process, early drafts or sketches of the NFTs, or exclusive interviews and Q&amp;A sessions with you and your team.
This unique experience will make them feel appreciated and foster a sense of community around your work to help you jingle all the way into next holiday season.
<h4>Grant Allowlist Spots for Your Next Release</h4>
Looking for a low-cost, low-effort way to share your gratitude? Add previous collectors to your next collection’s allowlist! For our newer creators, an allowlist is a list of collectors who are given priority access to purchase NFTs from a new collection before it is released to the general public.
By granting your previous collectors allowlist spots, you can show your appreciation for their support and engagement with your work while simultaneously building anticipation and excitement for your next release.
<h3>We Can’t Forget Collectors Looking to Give Back to the Creators Supplying the Ecosystem with Incredible Work ⬇️</h3>
Show your support for your favorite Creators this holiday season (and every season!) by helping them find new community members and increasing their online visibility!
It can be difficult for creators to manage their entire business and grow their online presence at the same time. Creating and promoting their work requires a significant amount of time and energy, and it can be challenging to balance these tasks with the day-to-day responsibilities of running a project.
As a result, many creators struggle to get their work seen by a wider audience and increase their visibility online. This is where collectors can step in and help. By taking the initiative to promote a creator’s work and help them grow their online presence, collectors can make a big impact on a creator’s success. This not only helps the creator, but it also gives collectors the opportunity to support and engage with the art community in a meaningful way.
Here’s two ways to get started
➡️ Feature the Creator in your Digital Galleries!
Whether you create a folder on <a href="https://aspenft.io/">Aspen</a> and share your Gallery Link or feature the Creator’s work in a Gallery, Collection or Square on <a href="https://deca.art/">deca.art</a>, virtual community platforms are a great place to give some of your favorite creators an end of the year shout-out.
➡️ Post on Social Media
Creators are constantly looking to expand their audience and chances are, if you love their work — someone you know might love it too! By writing and posting a Twitter thread, sharing their work on your Instagram Stories or retweeting the Creator’s original posts to increase their amplification, it can go a long way!
<h4>One last note from us and we’ll let you get to work!</h4>
If you’re struggling to find something your degen loved one will love to open this season — remember that NFT aficionados come in all shapes and sizes, and have a wide range of interests and passions.
Don’t settle for a generic NFT gift that doesn’t speak to their interests. Use this guide and take the time to find something that they will truly love and appreciate. 💜
Whether you‘re shopping for a tech-savvy art lover, an immersive gamer, or a crypto security expert, go the extra mile and find something that will truly delight your degen this holiday season. 🎁
Time to get degenerous!
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="/images/blog/CTA/1_Hit-Project-Targets-Launch-Studio3@3x.png" /></a>

The perfect gift for the Degen in your life

Definitive gift guide for Degens

## Seize the Opportunity: Build a Web3 Business Now

When Sun Tzu penned 'The Art of War,' he may not have envisioned the modern-day Web3 entrepreneur, but his wisdom resonates with them. Economic recessions have historically sparked a surge in entrepreneurial activity.

In fact, 57% of today's Fortune 500 companies were founded during a recession, and over 4.4 million new businesses emerged in the U.S. in 2020, amidst the COVID-19 pandemic.

<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_no-cta.png" /></a>

The crypto bear market has undoubtedly presented challenges for those looking to leverage NFT tools to build new Web3 businesses. We've fielded numerous questions from Creators across music, art, and film sectors, such as:

➡️ “What types of Web3 tools do I need to create and build my business?”

➡️ “How do I ensure I get paid when my NFTs are sold and resold?”

➡️ “What steps should I take to protect my rights and the rights of my collectors?”

We believe the burst of the NFT trading bubble has spurred greater innovation, providing real builders with the opportunity to bring Web3 back to its creative roots. The focus is shifting away from Twitter shill-bots and the relentless focus on pumping bags.

Are the days of launching a low-quality PFP project, hopping on a few Twitter spaces, paying for a few influencer endorsements, and seeing your social followings skyrocket over? We certainly hope so. But remember, that's not how you build a sustainable Web3 business; it's how you build a bubble. And we all know what happens to bubbles.

The end of this bubble doesn't signify the end of its underlying technology. Remember the dot.com crash? It didn't lead to the demise of online business. Quite the contrary, the number of websites grew from over 2000 in 1994 to over 2 million in 1998, and now it's almost 2 billion.

Sun Tzu is right — this is a tremendous opportunity.

While the world watched Bored Apes break six-figure transaction records and Jack Dorsey sell his first tweet, we've been focused on solving numerous pain points preventing greater adoption. Aspen’s minting and marketing tools deploy intuitive and accessible tools into the ecosystem, empowering and equipping entrepreneurs with the resources they need to make money in Web3.

### **Another Milestone Mint: Introducing Degen Dance Club** <img width="1200" height="675" src="/images/blog/DDC-Social.png" />

Last quarter we introduced the <a target="_blank" href="https://medium.com/@aspenft/aspen-solves-for-legal-in-web3-delivers-worlds-first-commercial-nft-with-on-chain-terms-and-5d9a142e287c">first NFTs with integrated terms and conditions</a> in collaboration with National Lampoon. Despite current market conditions, the collection sold out in 150 seconds, highlighting the very real demand to innovative Creators who have access or want to create IP that is not CC0.

Now, Aspen is celebrating another minting milestone: the first music album NFT with transferable on-chain terms and conditions and programmatically split royalties for collaborators on primary and secondary sales. And, it’s got AI-generated remixed content to boot.

More simply: another way for Creators to generate more revenue in web3.

Degen Dance Club — founded by multi-platinum musician Michael Antoniou — moves into its genesis mint shortly, introducing a revolutionary, music ownership opportunity designed to elevate music creation tools and resources using web3.

Michael began his career as a session guitarist in 2009 working with a number of breakthrough UK artists. In 2012, he was the guitarist and writer on Rihanna’s single ‘What Now’, featured on her Grammy Award winning album ‘Unapologetic’.

By 2016, he had started attracting major label and publishing interest, however, was unable to reach mutually agreeable terms. Unfazed by music industry politics, Michael decided it was best to continue forward independently; he launched his own record label ‘Deep Stack Records.’

Fast forward to today, Michael has partnered with Mintwerx, Delphos and Nameflick to launch the Magnetism EP. The 4,000 NFT collection is made up of 4 original songs available for public mint soon.

### **How can you start a business (or a movement) from four songs?**

Each Magnetism mint is accompanied by a generative PFP along with the opportunity to mint a unique AI-generated remix of the original song. Minters will own the original or ‘masters’ to the one-of-a-kind remix for their own music creation purposes or to utilize commercially.

Following the Magnetism drop, holders will receive exclusive access to a second collection powered by Degen Dance Club’s generative music platform. Minters will again own exclusive rights to the masters of the songs they mint made possible through Aspen.

It gets better.

V2 Generative Collection Holders will also be able to mint the musical <a target="_blank" href="https://www.epidemicsound.com/blog/what-are-stems-in-music-production/">stems</a> (or, audio file that breaks a track into individual mixes) that their NFT was made with. Stem NFTs will be individually tradable and holders will be granted a license (again, through Aspen’s terms capabilities) to use them within their own compositions and Degen Dance Club’s Creator Platform.

<a target="_blank" href="https://app.aspenft.io/"><img width="320" height="320" title="Square CTA" src="/images/blog/blog2/Banner_small.png" /></a>

Their Creator Platform (coming soon) delivers easy-to-use music creation tools to their community, democratizing music production and eliminating the need to own expensive equipment. Holders will be able to use the platform to integrate the stems in their wallet into DDC’s AI-powered soundworld to generate their own compositions, and turn them into NFTs.

From four tracks to a fully-formed business model — all powered by Aspen.

### **How can I find my footing in Web3?**

Aspen provides a platform for Creators to design, build, and deliver experiences their customers, fans and communities love, regardless of their experience in crypto, NFTs or even ecommerce.

Whether you are an existing business, new startup, or have found yourself going it alone — Aspen’s no-code, minting and marketing tools transform previously complex processes into just a few simple steps to stand up your very own Web3-based business.

<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

<h2>Seize the Opportunity: Build a Web3 Business Now</h2>
When Sun Tzu penned 'The Art of War,' he may not have envisioned the modern-day Web3 entrepreneur, but his wisdom resonates with them. Economic recessions have historically sparked a surge in entrepreneurial activity.
In fact, 57% of today's Fortune 500 companies were founded during a recession, and over 4.4 million new businesses emerged in the U.S. in 2020, amidst the COVID-19 pandemic.
<a target="_blank" href="https://app.aspenft.io/"><img title="Header CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_no-cta.png" /></a>
The crypto bear market has undoubtedly presented challenges for those looking to leverage NFT tools to build new Web3 businesses. We've fielded numerous questions from Creators across music, art, and film sectors, such as:
➡️ “What types of Web3 tools do I need to create and build my business?”
➡️ “How do I ensure I get paid when my NFTs are sold and resold?”
➡️ “What steps should I take to protect my rights and the rights of my collectors?”
We believe the burst of the NFT trading bubble has spurred greater innovation, providing real builders with the opportunity to bring Web3 back to its creative roots. The focus is shifting away from Twitter shill-bots and the relentless focus on pumping bags.
Are the days of launching a low-quality PFP project, hopping on a few Twitter spaces, paying for a few influencer endorsements, and seeing your social followings skyrocket over? We certainly hope so. But remember, that's not how you build a sustainable Web3 business; it's how you build a bubble. And we all know what happens to bubbles.
The end of this bubble doesn't signify the end of its underlying technology. Remember the dot.com crash? It didn't lead to the demise of online business. Quite the contrary, the number of websites grew from over 2000 in 1994 to over 2 million in 1998, and now it's almost 2 billion.
Sun Tzu is right — this is a tremendous opportunity.
While the world watched Bored Apes break six-figure transaction records and Jack Dorsey sell his first tweet, we've been focused on solving numerous pain points preventing greater adoption. Aspen’s minting and marketing tools deploy intuitive and accessible tools into the ecosystem, empowering and equipping entrepreneurs with the resources they need to make money in Web3.
<h3>Another Milestone Mint: Introducing Degen Dance Club <img width="1200" height="675" src="/images/blog/DDC-Social.png" /></h3>
Last quarter we introduced the <a target="_blank" href="https://medium.com/@aspenft/aspen-solves-for-legal-in-web3-delivers-worlds-first-commercial-nft-with-on-chain-terms-and-5d9a142e287c">first NFTs with integrated terms and conditions</a> in collaboration with National Lampoon. Despite current market conditions, the collection sold out in 150 seconds, highlighting the very real demand to innovative Creators who have access or want to create IP that is not CC0.
Now, Aspen is celebrating another minting milestone: the first music album NFT with transferable on-chain terms and conditions and programmatically split royalties for collaborators on primary and secondary sales. And, it’s got AI-generated remixed content to boot.
More simply: another way for Creators to generate more revenue in web3.
Degen Dance Club — founded by multi-platinum musician Michael Antoniou — moves into its genesis mint shortly, introducing a revolutionary, music ownership opportunity designed to elevate music creation tools and resources using web3.
Michael began his career as a session guitarist in 2009 working with a number of breakthrough UK artists. In 2012, he was the guitarist and writer on Rihanna’s single ‘What Now’, featured on her Grammy Award winning album ‘Unapologetic’.
By 2016, he had started attracting major label and publishing interest, however, was unable to reach mutually agreeable terms. Unfazed by music industry politics, Michael decided it was best to continue forward independently; he launched his own record label ‘Deep Stack Records.’
Fast forward to today, Michael has partnered with Mintwerx, Delphos and Nameflick to launch the Magnetism EP. The 4,000 NFT collection is made up of 4 original songs available for public mint soon.
<h3>How can you start a business (or a movement) from four songs?</h3>
Each Magnetism mint is accompanied by a generative PFP along with the opportunity to mint a unique AI-generated remix of the original song. Minters will own the original or ‘masters’ to the one-of-a-kind remix for their own music creation purposes or to utilize commercially.
Following the Magnetism drop, holders will receive exclusive access to a second collection powered by Degen Dance Club’s generative music platform. Minters will again own exclusive rights to the masters of the songs they mint made possible through Aspen.
It gets better.
V2 Generative Collection Holders will also be able to mint the musical <a target="_blank" href="https://www.epidemicsound.com/blog/what-are-stems-in-music-production/">stems</a> (or, audio file that breaks a track into individual mixes) that their NFT was made with. Stem NFTs will be individually tradable and holders will be granted a license (again, through Aspen’s terms capabilities) to use them within their own compositions and Degen Dance Club’s Creator Platform.
<a target="_blank" href="https://app.aspenft.io/"><img width="320" height="320" title="Square CTA" src="/images/blog/blog2/Banner_small.png" /></a>
Their Creator Platform (coming soon) delivers easy-to-use music creation tools to their community, democratizing music production and eliminating the need to own expensive equipment. Holders will be able to use the platform to integrate the stems in their wallet into DDC’s AI-powered soundworld to generate their own compositions, and turn them into NFTs.
From four tracks to a fully-formed business model — all powered by Aspen.
<h3>How can I find my footing in Web3?</h3>
Aspen provides a platform for Creators to design, build, and deliver experiences their customers, fans and communities love, regardless of their experience in crypto, NFTs or even ecommerce.
Whether you are an existing business, new startup, or have found yourself going it alone — Aspen’s no-code, minting and marketing tools transform previously complex processes into just a few simple steps to stand up your very own Web3-based business.
<a target="_blank" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

“In the midst of chaos, there is always opportunity.”

Seize the Opportunity: Build a Web3 Business Now

## **Aspen solves for legal in web3: Delivers world’s first commercial NFT with on-chain Terms and Conditions in a fight for Creators’ rights against optional royalties**

<img width="1200" height="675" src="/images/blog/NL-Recover.png" /> Terms and conditions, cue eye-roll.

They’re pages we scroll past, close out of, and associate more with being a roadblock than a revolution. But what if they were just the thing we needed to catalyze a better solution for Creator Royalties?

What are terms and conditions anyway? T&Cs are nothing other than a contract in which the owner clarifies the conditions of use of its good or service through a document governing the contractual relationship between the provider of the good or service and its user. They are the green check we click everyday.

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_no-cta.png" /></a>

So what’s the hitch? There are already numerous examples of NFTs with terms and conditions right? — Well, yes, but the problem is those terms and conditions are not integrated into the NFT acquisition process. Ultimately they may not be legally binding, as clearly demonstrated by lack of royalty payment by marketplaces.

That’s quite problematic if you are trying to make a living in Web3.

### **Enter Optional Royalties**

What’s happening here is Creators deploy smart contracts that say they’re due 5% of royalties and write up nice neat terms and conditions reiterating this and drop them on their websites. However, when it comes to collecting, the marketplaces say no, and pass their royalties on to their real customers — traders — in pursuit of increased user acquisition and volume.

But wait, say the Creators, we had a smart contract and terms on our site, WTF!

Unfortunately, what Creators now understand is that because the new buyer/trader never ever contractually agreed to pay you, you have no legal basis to take action. In other words, you’re S.O.L.

And from where we sit, that’s just not ok.

So, as people who have sat at the intersection of blockchain and legal tech for nearly a decade, we saw this day coming and have spent the last year building the first stepping stone to a better solution.

Introducing the World’s First Commercial NFT with Terms and Conditions powered by Aspen.

We have partnered with cult-classic [National Lampoon](https://www.nlstudios.io/), in collaboration with [soulcurryart](https://twitter.com/soulcurryart?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) and [TAYL0RWTF,](https://twitter.com/TAYL0RWTF) for a historic NFT drop at the intersection of creator royalties, NFT terms and conditions, and digital asset licensing agreements. This drop ensures Creators of any size can gain legal leverage on parties who take advantage of their digital property rights, such as the payment of royalties.

The collection, the first in the ReCover Series, delivers reimagined works of the iconic [National Lampoon October 1973 Banana Issue featuring Vincent Van Gogh](https://www.marksverylarge.com/issue-index/1973-10/), transformed into NFTs, which can only be minted after the new owner agrees to the NFT’s terms and conditions.

Further, those terms and conditions must be agreed to by every subsequent buyer at each acquisition event following the initial mint on any marketplace that lists ETH-based NFTs.

This is possible via the smart contract National Lampoon created on Aspen which has disabled the transfer function until the new acquiring wallet signals on-chain that it accepts the collection’s T&Cs.

How do you accept the terms on-chain? For this particular mint, new owners will click the ‘Accept Terms’ button on [TAYL0R.WTF](https://app.aspenft.io/1/contract/0x8f211F2572f985cf26A59df72Fd199649f5eFa66) and [SoulCurry’s](https://app.aspenft.io/1/contract/0x72D800A274dAFFeEBb97a46907850CEBACcc7A67) storefronts.

Importantly, National Lampoon (or any marketplace for that matter) can join the party by adding an ‘accept terms’ button on their site via connecting to NL’s smart contract. We do this every day for all other digital purchases in the US, do we really think it will be any different with NFTs?

### **ReCover: The Intersection of Terms and Conditions, IP Protection, and NFT Royalties**

While we’re firmly against marketplaces moving to optional and/or zero royalties, how can we expect said marketplaces to enforce creator royalties when there is no [legal basis](https://www.forbes.com/sites/leeorshimron/2022/10/24/nft-creators-are-suddenly-losing-a-major-source-of-income/?sh=7e5de54c3063) for them to do so?&nbsp;

Before they can do better, there needs to be better tools and better technology available to build better experiences for all market participants.

That’s where we come in.

Aspen’s minting tools introduces *integrated legal contracting*, allowing brands and creators to synthesize real-world documents — like existing usage rights, commercial rights, and distribution rights — into their smart contracts supplemented with customizable terms attached to the associated NFTs.

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img width="320" height="320" title="Square CTA" src="/images/blog/blog2/Banner_small.png" /></a>

### The result?

New monetization opportunities for the owners of historical IP, innovative collaborations between IP owners and artists, and an opportunity for media forms regulated by strict terms of use (music, film, live-action, art, you name it) to enter web3 without violating their contractual obligations.

The NFTs in the ReCover series also have royalties specifications outlined in — you guessed it — the terms and conditions. They will be the first commercial NFTs minted where a purchaser will agree to the NFTs terms in a legally binding way — providing Creators with the world’s first legal basis to claim unpaid royalties.

Let us say it another way: If your NFTs show up on a marketplace that won’t pay you royalties, now you can actually do something about it: they either pay up or take them down. This seems like a much better option then the unilateral [greenlisting approach](https://www.theblock.co/post/183010/immutablex-solution-enforce-royalties-ethereum) recently implemented by OpenSea and Immutable which, in our view, needlessly fractures the NFT ecosystem.

There’s a lot of exciting work to be done here, and there are more legal superpowers left to inject into NFTs (like [zero knowledge proofs](https://en.wikipedia.org/wiki/Zero-knowledge_proof)), but the reality is nothing can be built on a framework that doesn’t have a legal basis. This is why our first commercial service offers minting capabilities with (or without) terms and conditions.

### **Introducing Programmatic Multi-Wallet Payments for Primary Sales and Secondary Royalties**

Here’s the encore.

If the world’s first NFT with integrated terms and conditions wasn’t an exciting enough headline for you — there’s more.

In addition to demonstrating integrated terms, National Lampoon’s ReCover Collection will also be the first NFT drop where *all portions of the primary sale and all subsequent royalties* will be automatically split and programmatically sent to each person’s wallet that’s associated with the creation of this collection.

National Lampoon will not take custody of the project’s revenues and/or royalties — their smart contract will handle this.

TAYL0RWTF and soulcurryart can call the contract directly to be paid programmatically without requiring National Lampoon to allocate from their wallet — something many Creators have learned is not possible with existing NFT minting tools and launchpads. Aspen allows unlimited wallets for multi-wallet payment distribution for both primary and secondary sales.

\#CreatorRights also needs \#CreatorPayments.

### **Minting ReCover NFTs: A Milestone Opportunity at the Intersection of Art, Comedy, and IP**

The first mint from National Lampoon, the ReCover project is social proof of the brand’s ability to merge legacy IP with modern artists generating attractive creative and economic opportunities for all project participants.

National Lampoon’s second collection, [The Poison Pill](https://hypemoon.com/2022/9/national-lampoon-nft-debut), is an all-access membership to the brand’s revival of bold, renegade comedy and media in the modern age. The digital collectible will be the first phase in their strategy to build a platform that gives the freedom and reach for the public and creators/comedians to share and express ideas through content

Interested in having your very own smart contract with or without terms and multi-wallet payouts? Find out more about <a target="_blank" rel="noopener" href="https://aspenft.io/">Aspen</a> today!

<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

<h2>Aspen solves for legal in web3: Delivers world’s first commercial NFT with on-chain Terms and Conditions in a fight for Creators’ rights against optional royalties</h2>
<img width="1200" height="675" src="/images/blog/NL-Recover.png" /> Terms and conditions, cue eye-roll.
They’re pages we scroll past, close out of, and associate more with being a roadblock than a revolution. But what if they were just the thing we needed to catalyze a better solution for Creator Royalties?
What are terms and conditions anyway? T&amp;Cs are nothing other than a contract in which the owner clarifies the conditions of use of its good or service through a document governing the contractual relationship between the provider of the good or service and its user. They are the green check we click everyday.
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Header CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_no-cta.png" /></a>
So what’s the hitch? There are already numerous examples of NFTs with terms and conditions right? — Well, yes, but the problem is those terms and conditions are not integrated into the NFT acquisition process. Ultimately they may not be legally binding, as clearly demonstrated by lack of royalty payment by marketplaces.
That’s quite problematic if you are trying to make a living in Web3.
<h3>Enter Optional Royalties</h3>
What’s happening here is Creators deploy smart contracts that say they’re due 5% of royalties and write up nice neat terms and conditions reiterating this and drop them on their websites. However, when it comes to collecting, the marketplaces say no, and pass their royalties on to their real customers — traders — in pursuit of increased user acquisition and volume.
But wait, say the Creators, we had a smart contract and terms on our site, WTF!
Unfortunately, what Creators now understand is that because the new buyer/trader never ever contractually agreed to pay you, you have no legal basis to take action. In other words, you’re S.O.L.
And from where we sit, that’s just not ok.
So, as people who have sat at the intersection of blockchain and legal tech for nearly a decade, we saw this day coming and have spent the last year building the first stepping stone to a better solution.
Introducing the World’s First Commercial NFT with Terms and Conditions powered by Aspen.
We have partnered with cult-classic <a href="https://www.nlstudios.io/">National Lampoon</a>, in collaboration with <a href="https://twitter.com/soulcurryart?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor">soulcurryart</a> and <a href="https://twitter.com/TAYL0RWTF">TAYL0RWTF,</a> for a historic NFT drop at the intersection of creator royalties, NFT terms and conditions, and digital asset licensing agreements. This drop ensures Creators of any size can gain legal leverage on parties who take advantage of their digital property rights, such as the payment of royalties.
The collection, the first in the ReCover Series, delivers reimagined works of the iconic <a href="https://www.marksverylarge.com/issue-index/1973-10/">National Lampoon October 1973 Banana Issue featuring Vincent Van Gogh</a>, transformed into NFTs, which can only be minted after the new owner agrees to the NFT’s terms and conditions.
Further, those terms and conditions must be agreed to by every subsequent buyer at each acquisition event following the initial mint on any marketplace that lists ETH-based NFTs.
This is possible via the smart contract National Lampoon created on Aspen which has disabled the transfer function until the new acquiring wallet signals on-chain that it accepts the collection’s T&amp;Cs.
How do you accept the terms on-chain? For this particular mint, new owners will click the ‘Accept Terms’ button on <a href="https://app.aspenft.io/1/contract/0x8f211F2572f985cf26A59df72Fd199649f5eFa66">TAYL0R.WTF</a> and <a href="https://app.aspenft.io/1/contract/0x72D800A274dAFFeEBb97a46907850CEBACcc7A67">SoulCurry’s</a> storefronts.
Importantly, National Lampoon (or any marketplace for that matter) can join the party by adding an ‘accept terms’ button on their site via connecting to NL’s smart contract. We do this every day for all other digital purchases in the US, do we really think it will be any different with NFTs?
<h3>ReCover: The Intersection of Terms and Conditions, IP Protection, and NFT Royalties</h3>
While we’re firmly against marketplaces moving to optional and/or zero royalties, how can we expect said marketplaces to enforce creator royalties when there is no <a href="https://www.forbes.com/sites/leeorshimron/2022/10/24/nft-creators-are-suddenly-losing-a-major-source-of-income/?sh=7e5de54c3063">legal basis</a> for them to do so? 
Before they can do better, there needs to be better tools and better technology available to build better experiences for all market participants.
That’s where we come in.
Aspen’s minting tools introduces integrated legal contracting, allowing brands and creators to synthesize real-world documents — like existing usage rights, commercial rights, and distribution rights — into their smart contracts supplemented with customizable terms attached to the associated NFTs.
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img width="320" height="320" title="Square CTA" src="/images/blog/blog2/Banner_small.png" /></a>
<h3>The result?</h3>
New monetization opportunities for the owners of historical IP, innovative collaborations between IP owners and artists, and an opportunity for media forms regulated by strict terms of use (music, film, live-action, art, you name it) to enter web3 without violating their contractual obligations.
The NFTs in the ReCover series also have royalties specifications outlined in — you guessed it — the terms and conditions. They will be the first commercial NFTs minted where a purchaser will agree to the NFTs terms in a legally binding way — providing Creators with the world’s first legal basis to claim unpaid royalties.
Let us say it another way: If your NFTs show up on a marketplace that won’t pay you royalties, now you can actually do something about it: they either pay up or take them down. This seems like a much better option then the unilateral <a href="https://www.theblock.co/post/183010/immutablex-solution-enforce-royalties-ethereum">greenlisting approach</a> recently implemented by OpenSea and Immutable which, in our view, needlessly fractures the NFT ecosystem.
There’s a lot of exciting work to be done here, and there are more legal superpowers left to inject into NFTs (like <a href="https://en.wikipedia.org/wiki/Zero-knowledge_proof">zero knowledge proofs</a>), but the reality is nothing can be built on a framework that doesn’t have a legal basis. This is why our first commercial service offers minting capabilities with (or without) terms and conditions.
<h3>Introducing Programmatic Multi-Wallet Payments for Primary Sales and Secondary Royalties</h3>
Here’s the encore.
If the world’s first NFT with integrated terms and conditions wasn’t an exciting enough headline for you — there’s more.
In addition to demonstrating integrated terms, National Lampoon’s ReCover Collection will also be the first NFT drop where all portions of the primary sale and all subsequent royalties will be automatically split and programmatically sent to each person’s wallet that’s associated with the creation of this collection.
National Lampoon will not take custody of the project’s revenues and/or royalties — their smart contract will handle this.
TAYL0RWTF and soulcurryart can call the contract directly to be paid programmatically without requiring National Lampoon to allocate from their wallet — something many Creators have learned is not possible with existing NFT minting tools and launchpads. Aspen allows unlimited wallets for multi-wallet payment distribution for both primary and secondary sales.
#CreatorRights also needs #CreatorPayments.
<h3>Minting ReCover NFTs: A Milestone Opportunity at the Intersection of Art, Comedy, and IP</h3>
The first mint from National Lampoon, the ReCover project is social proof of the brand’s ability to merge legacy IP with modern artists generating attractive creative and economic opportunities for all project participants.
National Lampoon’s second collection, <a href="https://hypemoon.com/2022/9/national-lampoon-nft-debut">The Poison Pill</a>, is an all-access membership to the brand’s revival of bold, renegade comedy and media in the modern age. The digital collectible will be the first phase in their strategy to build a platform that gives the freedom and reach for the public and creators/comedians to share and express ideas through content
Interested in having your very own smart contract with or without terms and multi-wallet payouts? Find out more about <a target="_blank" rel="noopener" href="https://aspenft.io/">Aspen</a> today!
<a target="_blank" rel="noopener" href="https://app.aspenft.io/"><img title="Footer CTA" src="https://aspenft.io/images/blog/blog2/Banner_large_cta.png" /></a>

Delivers world’s first commercial NFT with on-chain Terms and Conditions in a fight for Creators’ rights against optional royalties

Aspen solves for legal in web3

## **National Lampoon Selects Aspen to Power NFT Strategy - Creating a New Home for Comedy in Web3**

National Lampoon, the comedy institution first launched as a magazine spinoff of Harvard University’s Harvard Lampoon, has selected NFT platform, Aspen, to power their newly announced web3 initiative, marking the cult classic comedy house’s entrance into web3.

<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Header CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in1@3x.png" /></a>

Earlier this month, National Lampoon publicized its partnership with <a target="_blank" rel="noopener" href="https://www.hollywoodreporter.com/business/digital/national-lampoon-nfts-1235195205/">Non Fungible Films</a>, piquing interest around soon-to-be-released NFTs and other web3 focused projects based on the famed Lampoon’s IP.

Aspen’s powerful minting and marketing tools enable National Lampoon to merge their existing legal contracts — inclusive of copyright, trademark and royalties considerations — with NFT smart contracts, unlocking their rich historical IP library and providing new pathways to revive their irreverent classics for old and new audiences alike.

“National Lampoon is focused on being as disruptive today as it was in its early years, and that’s why we’re democratizing comedy using Web3. Connecting artists and fans through our creative hub is critical to our success, which is now possible thanks to our collaboration with Aspen. Working with the team at Monax Labs and their NFT Platform, Aspen, we will be able to leverage everything National Lampoon stands for — from then and now — into new IP investments and fan support, empowering our creators to become the foremost comedians in web3,” said Harsharn Singh of National Lampoon NFT.

To date, the entertainment industry has struggled to execute compelling and profitable web3 initiatives due to various ownership constraints such as the inability to incorporate terms of use and service directly into NFTs and the associated transactions.&nbsp;

<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Square CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in2@3xSmall.png" /></a>

As a result, fans and consumers are left with little to be excited about as studios and content houses are unable to provide memorable or differentiating media experiences linked to protected IP, leaving them sidelined while consumer brands like Gucci and Tiffany <a target="_blank" rel="noopener" href="https://www.bloomberg.com/news/articles/2022-08-03/luxury-brands-gucci-tiffany-co-dive-into-nfts-despite-slump">create new NFT-driven revenue streams.</a>

Aspen’s robust technology synthesizes National Lampoon’s existing IP agreements with blockchain-based tokens to produce NFTs with or without customizable terms and conditions. Further, Aspen’s transactional platform prompts purchasers to accept the terms and conditions for each acquisition event — ensuring those terms are enforceable throughout the life of the NFT.

“National Lampoon’s brand is legendary. We are excited to work together so consumers can experience their new and existing titles via NFTs while addressing IP and royalty requirements.” said Casey Kuhlman, CEO of Monax Labs. “NFT format represents the first real opportunity for brands to package and sell digital content and experiences as a consumer product, our partnership will showcase the value of media ownership via NFTs.”

National Lampoon’s digital revival is positioned to reinvigorate their reputation for rebellion and create a new home for comedy in web3. Their genesis collection, <a target="_blank" rel="noopener" href="https://hypemoon.com/2022/9/national-lampoon-nft-debut">Poison Pill</a>, is an &nbsp;all-access membership to National Lampoon’s revival of bold, renegade comedy and media for the modern age. The digital collectible is the first phase in their pathway to providing creators and comedians a platform to share and express ideas through content.

<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Footer CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in3@3x.png" /></a>

<h2>National Lampoon Selects Aspen to Power NFT Strategy - Creating a New Home for Comedy in Web3</h2>
National Lampoon, the comedy institution first launched as a magazine spinoff of Harvard University’s Harvard Lampoon, has selected NFT platform, Aspen, to power their newly announced web3 initiative, marking the cult classic comedy house’s entrance into web3.
<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Header CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in1@3x.png" /></a>
Earlier this month, National Lampoon publicized its partnership with <a target="_blank" rel="noopener" href="https://www.hollywoodreporter.com/business/digital/national-lampoon-nfts-1235195205/">Non Fungible Films</a>, piquing interest around soon-to-be-released NFTs and other web3 focused projects based on the famed Lampoon’s IP.
Aspen’s powerful minting and marketing tools enable National Lampoon to merge their existing legal contracts — inclusive of copyright, trademark and royalties considerations — with NFT smart contracts, unlocking their rich historical IP library and providing new pathways to revive their irreverent classics for old and new audiences alike.
“National Lampoon is focused on being as disruptive today as it was in its early years, and that’s why we’re democratizing comedy using Web3. Connecting artists and fans through our creative hub is critical to our success, which is now possible thanks to our collaboration with Aspen. Working with the team at Monax Labs and their NFT Platform, Aspen, we will be able to leverage everything National Lampoon stands for — from then and now — into new IP investments and fan support, empowering our creators to become the foremost comedians in web3,” said Harsharn Singh of National Lampoon NFT.
To date, the entertainment industry has struggled to execute compelling and profitable web3 initiatives due to various ownership constraints such as the inability to incorporate terms of use and service directly into NFTs and the associated transactions. 
<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Square CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in2@3xSmall.png" /></a>
As a result, fans and consumers are left with little to be excited about as studios and content houses are unable to provide memorable or differentiating media experiences linked to protected IP, leaving them sidelined while consumer brands like Gucci and Tiffany <a target="_blank" rel="noopener" href="https://www.bloomberg.com/news/articles/2022-08-03/luxury-brands-gucci-tiffany-co-dive-into-nfts-despite-slump">create new NFT-driven revenue streams.</a>
Aspen’s robust technology synthesizes National Lampoon’s existing IP agreements with blockchain-based tokens to produce NFTs with or without customizable terms and conditions. Further, Aspen’s transactional platform prompts purchasers to accept the terms and conditions for each acquisition event — ensuring those terms are enforceable throughout the life of the NFT.
“National Lampoon’s brand is legendary. We are excited to work together so consumers can experience their new and existing titles via NFTs while addressing IP and royalty requirements.” said Casey Kuhlman, CEO of Monax Labs. “NFT format represents the first real opportunity for brands to package and sell digital content and experiences as a consumer product, our partnership will showcase the value of media ownership via NFTs.”
National Lampoon’s digital revival is positioned to reinvigorate their reputation for rebellion and create a new home for comedy in web3. Their genesis collection, <a target="_blank" rel="noopener" href="https://hypemoon.com/2022/9/national-lampoon-nft-debut">Poison Pill</a>, is an  all-access membership to National Lampoon’s revival of bold, renegade comedy and media for the modern age. The digital collectible is the first phase in their pathway to providing creators and comedians a platform to share and express ideas through content.
<a target="_blank" rel="noopener" href="https://app.aspenft.io/storefronts/death-rockets"><img title="Footer CTA" src="/images/blog/CTA/4_Integrate-Your-Project-into-The-Real-World-with-Aspens-Legal-Plug-in3@3x.png" /></a>